Public Relations Pertaining to Lab Rabbits and Other Creatures

The beauty industry has seemingly taken over the world. Skincare and cosmetic industries have come a long way from humbly advertising Palmolive skin-softening soap to housewives across America in the Sunday newspaper. The rise and fame of content-creating beauty bloggers and vloggers (video-bloggers) in the past five years proves that these cosmetic and skincare companies are not the only voice […]

Get Busy: The Importance of Time Management in College

Being a part of college athletics is a life changing experience. Along with the countless hours of rehabilitation, athletic advising meetings, conditioning and practice times, it is essential to find “free time” to be involved in extracurricular activities as an aspiring public relations professional. This year, I am working in athletic communications for the Division of Intercollegiate Athletics, virtually working […]

Follow the Yellow-Brick Road: Internships and the Road to Professional Success

The summer internship: every college student’s biggest dream and worst nightmare. Interning is presented to college students as the next step in building your resume to prepare for the job market, or as I like to think about it, the next step down the yellow-brick road to the Emerald City, the capital of “success.” With the checklist mentality often adopted […]

Twitter Chat Recap — The Do’s and Don’ts of Applying for Scholarships

Thank you to everyone who participated in our scholarship focused Twitter chat. Specifically, we’d like to thank our co-hosts, PRSSA National Vice President of Member Services Josh Gordon (tweeting from @_joshgordon) and Vice President of Public Relations Nolan Miles (tweeting from the @PRSSANational account) for guiding the conversation. Please be on the lookout for next month’s Twitter chat! [View the story “Twitter Chat […]

November Monthly Reading Round-Up: Thank Your Mentors, Diversity and Inclusion, Identify Weaknesses in Your Writing

With November wrapped up and the holiday season begun, it’s especially hard to stay current on industry news. But the Progressions Monthly Reading Round-Up is here to help. Below are eight interesting articles you may have missed: 1. Survey: More execs want PR pros handling their brand’s social media Author: Clare Lane Publication: Ragan Staffing firm The Creative Group released a […]

PRSA Sections Series: Passion, Loyalty and Ethics are Key in Public Affairs and Government Public Relations

The Public Affairs and Government (PAG) Section of PRSA provides training and resources relevant to communicators in all levels of government and branches of the military, as well as those at counseling firms, corporations and associations who are responsible for communicating with various audiences on public policy or public safety issues. This Sections Series article was compiled by Gary Bridgens […]

Becoming Part of Your University Community [National Conference Session Recap]

Event: We Are Family: Becoming Part of Your University Community Presenters: Kent State University PRSSA Gabrielle Woodard, Chapter president Jesse Gettemy, editor Erin Zaranec, co-vice president of fundraising and community outreach Brenna Parker, vice president of public relations Hanna Moore, vice president of membership Recap: Kent State University discussed the topic of extending the PRSSA family to the surrounding school […]

PRSA Sections Series: Writing a Critical Skill for Higher Education Communicators

If you have ever wanted to know more about the different types of public relations careers straight from professionals, then the PRSA Sections Series is here to help. The PRSA Sections Series highlights the 14 different PRSA Professional Interest Sections. Each month, two professionals will answer questions about their specific subcategory of the industry. Our fifth post in this series […]