So You Want to Be on the National Committee?

Borrowing the opening line of one of my favorite Nickelodeon shows growing up: “Do you have it? GUTS!” OK, so being on the National Committee doesn’t mean you’re going to be facing the Aggro Crag (or playing Slam Dunk, or completing the Tornado Run), but it does mean you’re choosing a path that requires hard work, dedication and commitment. National Committee […]

Past Presidents Remember Betsy Plank

Following the announcement that Betsy Plank, APR, Fellow PRSA, passed away this weekend, the people Betsy inspired, mentored and guided have been posting their memories about the godmother of PRSSA. Among the people Betsy took great pride in were PRSSA National Presidents. Below are a collection of thoughts and memories from PRSSA National Presidents — we hope these memories will […]

The Seven Deadly Sins of Leadership

The following is a guest post from, Kimberly Ciesla, Rowan University Chapter President. In PRSSA, students are exposed to a number of opportunities to lead. But often times, teams don’t work together as cohesively as they could because leaders make common mistakes that can break down the morale of the team. During PRSA’s recent webinar, Getting to Great Leadership and […]

Managing a Crisis

In today’s 24/7 news cycle, it seems companies and organizations are facing crisis situations more often. Yesterday, popular clothing retailer H&M began coping with a crisis threatening the brand’s reputation and contradicting a corporate policy. According to an article in  yesterday’s New York Times, a student in New York found bags of brand new, yet slashed clothes that had been […]