Twitter Chat Recap — Quality Writing: The Cornerstone of an Effective PR Professional

Thank you to everyone who participated in our writing focused Twitter chat. Specifically, we’d like to thank our co-hosts, Shonali Burke (tweeting from @shonali), PRSSA National Publications Editor in Chief Emma Finkbeiner (tweeting from @efink101) and Vice President of Public Relations Nolan Miles (tweeting from the @PRSSANational account) for guiding the conversation. Please be on the lookout for next month’s Twitter […]

Maintaining Enthusiasm in an Internship: Don’t Get Discouraged, Get Motivated

Internships are like snowflakes; no two are exactly the same. This can also be said for the lessons learned and knowledge taken away from the real-world experience. Some students discover precisely how they aspire to spend their future, while others realize they may want to delve into something different. The invaluable lesson I learned from my internship this summer was […]

Big Dreams, Small Programs: Creating High Quality Public Relations Experiences with Limited Resources [National Conference Session Recap]

Session: Big Dreams, Small Programs: Creating High Quality Public Relations Experiences with Limited Resources Presenters: Drake University’s PRSSA Chapter Megan Johns, Communication Chair Madison McConnell, Events Chair Kelly Marble, Vice President Recap: Drake University’s Chapter Development Session on big dreams and small programs covered how Chapters can create meaningful experiences on a small budget. Megan, Madison and Kelly educated the […]

Keynote: Six Lessons Learned with Scott Williamson [National Conference Session Recap]

Event: Keynote Address Presenter: Scott Williamson, Vice President, Public Affairs and Communications, Coca-Cola, North America Recap:  What is your Coke story? Scott Williamson asks this question in every intern interview because he believes the key to public relations is telling great stories. After spending more than 23 years working for Coca-Cola, Williamson had many experiences to share with students at […]

October Monthly Reading Round-Up: The Future of PR, Emotions and Advertising, PRSSA 2015 National Conference

October is over and November is upon us. This means a few things: the PRSSA 2015 National Conference is almost here, we’re over the hump of the fall semester and a whole month of relevant articles has passed. But the Progressions Monthly Reading Round-Up is here to help. Below are eight interesting articles you may have missed: 1. RIP press releases, […]

Connecting Across Chapters: How to Host a Relationship-Building Workshop

It’s a new school year, a new executive board and a new start for every PRSSA Chapter. How can a Chapter spice things up to keep its members interested and engaged? The answer lies in what public relations students do best – communication. Or more specifically, communication between Chapter. The University of Alabama PRSSA Chapter hosted a region-wide leadership workshop […]

PRSA Sections Series: Joining a Network of New Professionals

If you have ever wanted to know more about the different types of public relations careers straight from professionals, then the PRSA Sections Series is here to help. The PRSA Sections Series highlights the 14 different PRSA Professional Interest Sections. Each month, two professionals will commentate on their specific subcategory of the industry in a question and answer session. Our […]

National Conference Twitter Chat Recap: Leaving a Lasting Impression

Thank you to everyone who participated in our 2015 National Conference Twitter chat. Specifically, we’d like to thank our co-hosts, the National Conference Committee (tweeting from @prssanc) and Vice President of Public Relations Nolan Miles (tweeting from the @PRSSANational account) for guiding the conversation. Please be on the lookout for next month’s Twitter chat! [View the story “National Conference Twitter Chat […]

InternTalk: How To Make the Most of the PRSSA National Conference Career Development Exhibition

After keeping a countdown leading up to the PRSSA 2015 National Conference and planning every professional outfit, you’re finally in Atlanta and ready to dazzle future employers at the Career Development Exhibition. As a previous exhibition attendee, I know firsthand what it’s like to be in your shoes. I got together with Jenn Shafer, national vice president of Regional Conferences, […]