It’s your senior year of college and you’re starting to get excited about your first real job in PR. Right now, your potential is limitless. Your ambitions know no bounds. Your career is ready to take off. You’ve got eight months until graduation. I know it’s tempting but try to avoid spending the next seven months enjoying your senior year, […]
![Cure Your Communication Skills [National Conference 2018 Session Recap]](https://progressions.prsa.org/wp-content/uploads/2018/10/Screen-Shot-2018-11-04-at-9.33.59-AM.png)
Session: Cure Your Communication Skills: Healthcare PR Presenter: Rachel Henderson, Vice President, Warschawski Recap: Rachel Henderson discussed the contemporary climate of healthcare communications and the need for PR practitioners to adapt to an ever-changing consumer base. Henderson shared problems that have emerged as a result of factors such as declining attention spans and the increasingly prevalent presence of misinformation. The VP shared […]
