May Monthly Reading Round-Up — Happy Chewbacca, Ethical Decision-Making, Transitioning from Intern to Full-Time

Summer is right around the corner. Chapters are transitioning; graduates are job hunting and others are planning summer vacations, leaving little time to catch up on industry news and trends. The Progressions Monthly Reading Round-Up is here to help. Below are eight interesting articles you may have missed this month: 1. Achieve Success in Communications With These Behaviors Author: Andrew Pelletier […]

Announcing PRSSA National’s Newest Campaign — #ThisIsPublicRelations

There’s a misconception in our society about public relations. Most people don’t know what it is, so their conceptions of the profession are all over the place. All public relations students have experienced that awkward moment when you’re stumbling over your words at the family Thanksgiving table trying to explain how public relations has evolved beyond “spin.” Maybe people’s ideas […]

A College Freshman’s Perspective on the Benefits of Joining PRSSA

On a large campus with over a thousand student organizations, the options were endless and everyone seemed so passionate. With so many opportunities, how was I supposed to know what was right for me? Before I started my first semester, I was determined to figure out if public relations was the right major for me, and because I wasn’t enrolled […]

Periscope: Potential Game Changer in Building Brand Identity

The name “Periscope” has been sweeping the social media world for the past year since the app’s unveiling. But as a relatively new platform, ambiguity still lingers about its capabilities and best use, leaving room for some much needed clarification. So what exactly is Periscope? Periscope is a live video streaming mobile app, launched and purchased by Twitter in March […]

Hire for Attitude and Train for Skill [National Assembly Recap]

Event: PRSSA 2016 National Assembly Friday Keynote Presenter: Brandy King, Southwest Airlines, “Communications Director” Recap: Brandy King double majored in political science and communication at Texas State University, and started her career as a TV producer for a television station in Dallas. She did not originally study or practice public relations. She currently is a mom of three boys and […]

Twitter Chat Recap — PR: Your Education and Your Career

Thank you to everyone who participated in our Twitter chat this evening. Specifically, we’d like to thank our co-hosts, Public Relations Professor and Researcher at Stockton University Ai Zhang (tweeting from @aiaddysonzhang) and Vice President of Public Relations Nolan Miles (tweeting from the @PRSSANational account) for guiding the conversation. Please be on the lookout for next month’s Twitter chat! [View the story “Twitter […]