The funny thing about growing up is that you’re expected to take on more and more responsibilities. You get to venture into often uncharted waters in pursuit of “your future.” College studies don’t necessarily prepare you for this. They provide you with the knowledge and the basic skills that will prepare you for that future, but they don’t actually make […]
Click. Open Email. Move to Spam. Delete. Next. Click. Open Email. Move to Spam. Delete. Next. It is inbox overload in the first 60 seconds of a journalist’s workday. From follow-ups to bizarre requests, reporters are inundated with messages that most of them are not even interested in covering. Over time, their tolerance fades for wayward story pitches. I hate to break […]
When I first received the email about the Day-of Competition for National Assembly, I had no idea what I would be doing or whether I even had the skills to participate, but I figured, “Hey, why not?” For the Day-of Competition, we were placed into groups of four to five students from various PRSSA Chapters throughout the country and given […]
Love them or hate them, there is no doubt you know them. The Kardashians are America’s most famous family and have become a household name throughout the world. Their million-dollar empire is based solely on one thing — good public relations. The time Kim “broke the Internet.” In 2014, Kim Kardashian graced the cover of Paper magazine wearing a necklace of […]
There are a lot of people who think public relations is not that important in a company’s or brand’s life. On behalf of every public relations professional, I can say this is one of the biggest misunderstandings with public relations. Public relations works to build mutually beneficial relationships with key publics and works to avoid any crises. Public relaltions professionals […]
What do I know about graduation? I’m just a student myself, making the decisions we all make. So, I started asking people for advice. After talking with several professionals, I’ve compiled a few steps for you. Define your options Imagine you are at a buffet. You stare at three different food options, read the reviews, research them. The best way […]
It is beginning to look a lot like…spring time! Do you know what that means? Internship hunting season is in full bloom. If you are looking to move to a new, cool city or stay in your loving hometown, there may be an internship just for you. Although it is April, there are still numerous available summer internships on the […]
If you listen to music, keep up with pop culture or have an Instagram account, you may have heard that the Jonas Brothers are back together. After taking five years apart to focus on themselves individually, the boys are back and better than ever. Current and aspiring public relations professionals can learn a few things from these heartthrobs. It takes […]
With March being National Women’s Month, Samford University’s PRSSA Chapter will be showcasing and honoring the wonderful women of public relations. One woman in particular sticks out to us. Betsy Plank, or shall I say “The First Lady of public relations,” hits close to home as she was a graduate from the University of Alabama. Also, the Plank Center in […]
As an aspiring Communications professional and a woman of color, I have undoubtedly had a different experience trying to break into the public relations industry. I personally understand the importance of fair representation and strive to be a part of the continued effort to diversify the industry through acts of inclusion. It is especially important to have diversity on all […]
