September “Ethics and PRSSA” Twitter Chat Recap

Thank you to everyone who participated in our September 2014 Twitter Chat, “Ethics and PRSSA.” Specifically, we’d like to thank our co-hosts, Vice President of Advocacy Eric Winkfield and Vice President of Public Relations Ethan Parry (tweeting from the @PRSSANational account) for leading the conversation. Join us on Oct. 7 at 9 p.m. ET for the next PRSSA Twitter Chat: “Maximizing Your […]

Global Trends From the 2014 Cannes Lions Festival

The Cannes Lions International Festival of Creativity is the largest gathering of worldwide advertising professionals, digital innovators and marketers. Every year in June, around 11,000 registered delegates from 90 countries visit the festival to celebrate the best of creativity in brand communication, discuss industry news and network with one another. The seven-day festival, incorporating the awarding of the Lions awards, […]

The Importance of Mentoring Millennial Minority Students

Fewer than 20 years ago, virtually no books were available pertaining to the topic of workplace diversity. Journal articles on the topic were just as rare. Today, things have changed considerably. Hardly a day goes by that a national newspaper, magazine, blog or social media site doesn’t run a story on an aspect of the increasing diversity of the U.S. […]

Part 2 — Intern Talk: A Peek Behind the PR Recruitment Curtain

This is Part II of “Intern Talk: A Peek Behind the PR Recruitment Curtain,” a two-part series for Progressions. In last week’s “Intern Talk,” Christine Godbey, human resource specialist for Ketchum/Zocalo Group, shared her answers to questions regarding public relations recruiting. This week, she has even more answers to your biggest recruitment questions to help you prepare for your next […]