Skills Necessary to Succeed in Media Relations

Skills Necessary to Succeed in Media Relations

After graduating with a B.A. in Communications with a focus in public relations, I began looking for entry-level positions at agencies in Chicago with media relations departments. I interned at a radio station and was a media connoisseur. I also liked being behind the scenes and liked understanding the ins-and-outs of the exciting newsroom environment and how stories developed. Because […]

Home from a PRSSA Event — Now What?

Home from a PRSSA Event — Now What?

Leadership Rally. National Conference. PRSA Luncheons. Regional Conferences. National Assembly. The calendar of a PRSSA student is filled with many events to attend throughout the year. Once you get home and reflect on all you have learned, there is still so much to do. It might seem overwhelming to get back into your daily routine, but it’s important to maximize […]

Benefits of Working For Your Student-Run Firm

Benefits of Working For Your Student-Run Firm

As public relations student, I’ve spent the last several years working for my university’s student-run public relations firm. Regardless of the number of internships or volunteer work you have done, I highly encourage being a member of your university’s firm. Here are a few reasons why: Gain leadership experience Whether you’re sitting in a classroom or participating in an internship, […]

How to Plan an Agency Tour

How to Plan an Agency Tour

Going on agency tours is a fantastic way to expose yourself to local, regional or national businesses in order to get a feel for what life is like post-grad. Fellow Chapter leaders share best practices so you, too, can plan a memorable agency tour for your Chapter: We began planning our agency visit three months ahead of time. There are […]

Interviews Aren’t Just for Jobs: Enhance Your Professional Development with Informational Interviews

Interviews Aren’t Just for Jobs: Enhance Your Professional Development with Informational Interviews

This last year, I’ve made a significant effort to schedule informational interviews with people in my area of interest. In an informational interview, the student leads the show. It’s an ideal opportunity to ask questions, make connections and build relationships.  I always look forward to these meetings because I learn something new each time, and they’re an excellent networking opportunity. […]