Authentic Leadership: Instilling Passion and Ensuring a Legacy [National Assembly Session Recap]

Session: Peer Leadership: Today a Leader, Tomorrow a Legacy Presenter: Robert “Pritch” Pritchard, APR, Fellow PRSA, PRSSA National Faculty Adviser; David Lee Watta, PRSSA Vice President of Regional Conferences; Dea Pennington, PRSSA Vice President of Professional Services; Laura Daronatsy, PRSSA Publications Editor in Chief Recap: Attendees of this session participated in a leadership style quiz, leadership ideation activity and discussions. […]

C-Suite to Business Consultant: Four Communication Practices That Work

As a business consultant and corporate communication strategist, I consider myself lucky. Before leaving the C-suite and going into my own practice, I was fortunate to work for a corporation who believed good communication was paramount to their success. I was able to see how consistent, relevant and engaging communication can rally employees, foster pride and drive results. I saw […]

How to Get the Most Out of the PRSSA 2014 Leadership Rally

How to Get the Most Out of the PRSSA 2014 Leadership Rally

Leadership Rally is a weekend dedicated to helping you learn how to have a successful term as Chapter president and serve your members to the best of your ability. I attended the PRSSA 2013 Leadership Rally and in just three days, I formed relationships, discovered ideas and developed leadership skills that helped serve as the foundation of my term as […]

March Twitter Chat “Planning for Your Chapter’s Success” Recap

Thank you to everyone who participated in our March 2014 Twitter Chat, “Planning for Your Chapter’s Success.” Specifically, we’d like to thank our co-hosts PRSSA National Professional Adviser Don Egle, APR, ABC  and Vice President of Public Relations Ben Butler (tweeting from the @PRSSANational account) for leading the conversation. Join us on April 15 at 9 p.m. ET for the next […]

Benefits of Working For Your Student-Run Firm

Benefits of Working For Your Student-Run Firm

As public relations student, I’ve spent the last several years working for my university’s student-run public relations firm. Regardless of the number of internships or volunteer work you have done, I highly encourage being a member of your university’s firm. Here are a few reasons why: Gain leadership experience Whether you’re sitting in a classroom or participating in an internship, […]

Why You Should Attend the PRSSA 2014 National Assembly

Why You Should Attend the PRSSA 2014 National Assembly

The PRSSA 2014 National Assembly is an event dedicated to leadership training and Society development. The Assembly gathers each spring to also make influential, long-term decisions about the future of the Society, elect a new National Committee and review the bylaws. This year’s Assembly, March 13-16 in Charleston, S.C., is one that promises to provide an impactful experience for attendees. […]