Agency vs. In-House Public Relations [National Conference Session Recap]

Session: Choosing Your Path: Agency or In-House PR Presenters: Brandi Boatner, Digital Experience Manager at IBM; Ryan McShane, Account Supervisor at Taylor Recap: Brandi Boatner, a digital experience manager at IBM, and Ryan McShane, an account supervisor at Taylor, led a “he said, she said” professional development session entitled “Choosing Your Path: Agency or In-House PR.” Interestingly enough, Boatner and McShane […]

September “Ethics and PRSSA” Twitter Chat Recap

Thank you to everyone who participated in our September 2014 Twitter Chat, “Ethics and PRSSA.” Specifically, we’d like to thank our co-hosts, Vice President of Advocacy Eric Winkfield and Vice President of Public Relations Ethan Parry (tweeting from the @PRSSANational account) for leading the conversation. Join us on Oct. 7 at 9 p.m. ET for the next PRSSA Twitter Chat: “Maximizing Your […]

The Importance of Mentoring Millennial Minority Students

Fewer than 20 years ago, virtually no books were available pertaining to the topic of workplace diversity. Journal articles on the topic were just as rare. Today, things have changed considerably. Hardly a day goes by that a national newspaper, magazine, blog or social media site doesn’t run a story on an aspect of the increasing diversity of the U.S. […]

Paving Your Future from the Comfort of Your Campus

Paving Your Future from the Comfort of Your Campus

Students studying public relations are trained to implement strategic communication tactics and tools for virtually any industry – even for those industries unfamiliar to them. Obtaining knowledge from fields other than public relations will not only make you a well-rounded individual, but could also showcase your diverse perspectives to future employers. Use these tips to explore other fields without stepping […]