In today’s 24/7 news cycle, it seems companies and organizations are facing crisis situations more often. Yesterday, popular clothing retailer H&M began coping with a crisis threatening the brand’s reputation and contradicting a corporate policy. According to an article in yesterday’s New York Times, a student in New York found bags of brand new, yet slashed clothes that had been […]
In 2009, the public relations industry had to change and adapt to meet the growing needs of companies and organizations in the midst of one of the worst recessions in the country’s history. In the next year, our profession will continue to evolve. These changes directly impact those seeking a career in the profession. Here are some trends to look […]
With finals wrapping up for most of us, the semester break is a great time to gain writing experience. Below I’ve listed several opportunities to contribute your work and in turn, gain a sample for your portfolio. Your portfolio should have different writing samples, so consider writing for a variety of these outlets. FORUM. If you’re looking to write about […]
It’s no secret that student-run public relations firms around the country are growing and thriving. There are more than 100 student-run firms around the country and 15 of these are Nationally Affiliated. I wrote a guest post for Culpwrit giving advice for student-run firms, but wanted to expand the advice and point out additional resources. PRSSA offers several resources to […]
In last week’s post, we discussed what you should be looking for in an internship. Even though not every internship you will come across meets the recommended criteria, the points we discussed should help guide you in your search. On the other side of internship success is you. Finding an internship is one challenge and the first hurdle a career […]
Are unpaid internships better than paid internships? Is it better to work in an agency or a corporate setting? What kinds of opportunities will provide the most experiences? During the internship search, there are many different ways to gain public relations experience. Whether you’re working for a corporation, agency or nonprofit, internships are not likely to be the same and […]
Jessica Lawlor is president of Temple University’s PRSSA Chapter. When Jessica graduates from Temple in spring 2010, she would like to work in health care public relations or for a publishing company. In her free time, she enjoys writing and would like to one day publish a novel. Find her on Twitter and check out her blog. Last week, I […]
Eric Leist is the executive vice president of Boston University’s PRSSA Chapter. He is a junior majoring in public relations and minoring in business administration. Find him on Twitter and check out his e-portfolio. Watch more than an hour of video content recapping the National Conference on BUPRSSA’s YouTube Channel. Few events can pry college students away from flip-flops, t-shirts […]
With National Conference only a few days away, here are some last-minute tips on how to make the most of Conference: What to wear For most of Conference, you should be in business attire. With 1,000 students attending Conference and even more professionals, you want make a good first impression. Be sure to wear something from your school for the […]
This is the last of five posts relating to PRSSA/PRSA Relationship Month. First, we gave advice on how to participate in Relationship Month. We then invited a member of the PRSA New Pros to give advice on social networking. Then, we gave advice where you can find a mentor. Last week, Sarah Norton from Belmont talked about building the relationship […]
