Assembly Required: Lessons from Creating a Guest Relations Role
What I’ve discovered so far is that not having a manual has been the best leadership training I could ask for.
Lo que los Champions for PRSSA pueden hacer por ti: una conversación con Gary McCormick
En 1981, Betsy Plank, APR, Fellow PRSA, fundadora de PRSSA, trabajó junto con varios miembros de la Sociedad para crear los Amigos de PRSSA.Su objetivo era construir un canal de conexión entre estudiantes de relaciones públicas y profesionales con más experiencia. Casi una década después, el programa fue absorbido por PRSA y renombrado como Champions for PRSSA. Durante más de […]
What the Champions for PRSSA Can Do for You: A Chat With Gary McCormick
The key thing for students to know is that professionals who have become Champions are the easiest to approach to learn how to begin interacting with professionals. These people are actively saying they want to help, which means that the fear or intimidation of approaching them shouldn’t be the same as reaching out to another professional you don’t know.
Teamwork Made My Day “Pitch Perfect”: My First Pitching Experience at the 2025 PRSA-LA Western District Conference
As a graduating senior at my first PRSA conference, I experienced many activities. I took advice from industry professionals on maintaining relationships. I gained insight on building friendships from the co-founder of Allison Worldwide, Scott Pansky, in his “Playing Together in the Sandbox” story. I networked with industry professionals and students on the 21st floor of the Sheraton Universal Hotel. […]
El trabajo en equipo convirtió mi día en un “pitching perfecto”: mi primera experiencia en pitching en la Conferencia del Distrito Oeste 2025 de PRSA-LA.
Como una estudiante que está a punto de graduarse y asistiendo a mi primera conferencia PRSA, viví muchas experiencias. Recibí consejos de profesionales de la industria sobre cómo mantener relaciones. Obtuve perspectivas sobre cómo construir amistades del cofundador de Allison Worldwide, Scott Pansky, en su historia “Playing Together in the Sandbox”. Hice networking con profesionales de la industria y estudiantes […]
When Stars Align: How a Chance Meeting Turned Into a Mentor
Lost. Anxious. Deflated. Those are the words I would use to describe myself in April 2023, near the end of my sophomore year, when I concluded an unsuccessful summer internship search after completing over 150 applications and countless interview rounds. Little did I know that attending a PRSA Chapter event would quickly change my negative sentiments. I attended the PRSA […]
What PRSSA Faculty Advisers Bring to the Table
When I was offered a position as a full-time lecturer at California State University, Fullerton, six years ago, I was notified that the PRSSA executive board had already elected me to serve as their Faculty Adviser. Though I did not know any of the board members, I had been recommended by the outgoing adviser, a mentor and former professor of […]
What’s in my Conference bag?
Picture this: you’ve registered to attend your first PRSSA ICON and already decided which business professional outfit you’re going to wear. Now all that’s left to do is to learn as much as you can from your peers, guest speakers, and future colleagues. You get to Texas, and you’re ready to learn, but then you realize you forgot a notepad. […]
A Professional’s Take on Why You Should Attend ICON
This year, the PRSA and PRSSA Conference — ICON 2021 — will be presented as a joint, virtual event. Beginning October 4, Conference will offer professionals and students a wealth of compelling, general sessions; timely keynote speakers; on-point breakout sessions; enjoyable networking opportunities; and much more. While we’re all disappointed by the Conference’s shift to fully virtual, the value of […]
ICON 2020 Session Highlights
This post is part of PRSSA’s ongoing ICON 2020 coverage. Be sure to check out our student recaps on Progressions as well as other coverage on PRSay, the official blog of PRSA. ICON 2020 featured four days full of breakout sessions covering various areas of the communications industry. PRSSA student attendees were able to attend all the PRSA breakout sessions […]
