Cover letters are one of the most important elements of the application process. A strong cover letter can place you ahead of the applicant pool, while a poor cover letter can take you out of the running. This month, I sat down with Erin Pope to discuss how students can create stand-out cover letters. Pope is a media relations specialist […]
Tailoring your resume to each position you apply for may seem like a daunting task. But a few simple things can help you perfect your resume for different internships or jobs. Follow these tips to create a resume that will always stay at the top of the pile of applicants. What do you include in your resume? What advice do […]
Recruiters and human resources staff are often overlooked but are vital to a career in public relations. For many companies, these are the people who decide if your résumé is “worth” sending on to the desired internal teams. For this reason, it is important to network with these professionals when you’re at PRSSA, PRSA or other networking events, as they […]
The benefits of PRSSA membership are invaluable resources for students. Some of those benefits may go unnoticed by members. To make the most of your membership, don’t miss “hidden gems” such as the PRSSA Internship Center, PRSA Jobcenter, PRSA webinars and PRSSA scholarships and awards. PRSSA Internship Center The PRSSA Internship Center has several hundred internship opportunities posted from around […]
Whenever I pictured myself as a future public relations professional, I had always envisioned myself at an agency. I had never thought about doing public relations for a hospital until my internship in the media relations department at Mercy – St. John’s in Springfield, Mo. I received experience interviewing both doctors and patients, writing feature stories and news releases, utilizing social media platforms and […]
Winter break is a time for relaxation and spending time with family and friends before the spring semester. In between the holiday parties and New Year’s toasts, get the most out of your winter break by investing time in your career. Use the following tips to make 2012 a successful year for you as a student and soon-to-be professional! 1. […]
Work ethic. It may sound a little archaic, but in our generation it matters more than ever and has the potential to set you apart from your peers. Essentially, having a work ethic means that you care about your work efforts. You believe that what you do has value, that it must meet a certain standard and that it is […]
Resumes are consistently a hot topic among PRSSA students. Length, format, design and content are all issues that students struggle with. But, a strong resume is crucial to experiencing success in the internship market. This month, I sat down with Jessica Bernot, a senior account executive at Landau Public Relations in Cleveland, to discuss what students should consider when developing […]
We’d like to thank everyone who participated in the November PRSSA Twitter chat. PRSSA would especially like to thank Aaron Brown, managing director at Fahlgren Mortine, for joining the chat to provide his professional advice. Additionally, we’d like to thank co-moderators Vice President of Internships/ Job Services, Joe Clarkson, FORUM Editor in Chief, Amy Bishop and Vice President of Public […]
In the public relations industry, internships are invaluable to the success of pre-professionals. Not only do internships satisfy academic requirements for public relations students, but these experiences help mold our skill set and knowledge of the practice. This month, I sat down with current Central Ohio PRSA President Todd Bailey to discuss the importance of internships. Podcast Powered By Podbean […]
