How To Survive Post-Grad Changes

How To Survive Post-Grad Changes

By senior year, a glimpse of the real world begins to creep its way into your collegiate life. In the second semester, you may be experiencing sheer panic because the glimpse is now a bright and blinding light beaming down on you. Do not close the curtain because now is your time to shine. You might have spent this semester […]

What Communications Executives Are Thinking About

What Communications Executives Are Thinking About

I recently attended the Arthur W. Page Society Spring Seminar as part of the Society’s annual case study competition in corporate communications. Page is a selective society for senior public relations and corporate communications executives who mostly represent Fortune 500s and the world’s largest public relations agencies. Aside from discovering that the New York Times’s most-shared story, the dialect quiz, […]

Bridging the Gap: Five Tips to Harness Generational Diversity in the Public Relations Field

Bridging the Gap: Five Tips to Harness Generational Diversity in the Public Relations Field

This post is part of diversity series for Progressions. “Our generation will be the one hiring you someday,” my parents reminded me for the millionth time, slipping a final snippet of professional advice into our dinner conversation. We were discussing the controversial issue of tattoos and piercings in the workplace — and not making much headway — when I first […]

How to Think Like An Entrepreneur in Your PR Career

How to Think Like An Entrepreneur in Your PR Career

I’ll be the first one to tell you that being an entrepreneur isn’t for everyone. The philosophy behind the lifestyle, however, can help anyone advance his or her career. Think like an entrepreneur in your growing public relations career with these concepts: Take Risks Entrepreneurs are comfortable being uncomfortable because the lifestyle is full of uncertainties and risks. Yes, taking risks […]

Looking Further Than Skin Deep

Looking Further Than Skin Deep

This post is part of diversity series for Progressions. Racial and ethnic diversity in the public relations field is paramount. Several agencies such as FleishmanHillard, Edelman, and PorterNovelli have programs dedicated to promoting racial and ethnic inclusion and celebrating individuality. But why should one need to know about other racial and ethnic groups? How does that affect public relations practitioners? […]

What the Hollywood Under the Oaks Taught Me About Finding Your Entertainment PR Niche

What the Hollywood Under the Oaks Taught Me About Finding Your Entertainment PR Niche

PRSSA at LSU allowed aspiring public relations practitioners to walk down the red carpet March 21–23 when the Chapter hosted a Regional Conference entitled Hollywood Under the Oaks. The conference was held “under the oaks” of LSU’s campus with a theme inspired by the booming entertainment industry in Louisiana. Friday night all attendees were welcomed with a truly southern dinner: […]