Chat GPT has taken over the news cycle, often described as a tool taking human jobs or leading people to laziness. The platform’s writing capabilities have been compared to human capabilities when writing blog articles, university papers and press releases. Whether you are an avid user, ambivalent, or afraid of it, Chat GPT is not a threat to public relations […]
This past April, a number of leaders from PRSSA Chapters around the country and also some international Chapters came together for the 2023 Leadership Assembly. Throughout the weekend, student leaders heard from a variety of speakers. One of the events the students attended was a leadership training session featuring Ray Day. Day is the vice chair at Stagwell. Before coming […]
Public service announcement: everyone has heard one. The famous title “PSA” is known throughout the world and has been a tool used to share important information for years. Public service announcements can be used for any type of topic. They range from important issues concerning the climate to silly cartoons telling children not to do something. Overall, public service announcements […]
As a junior college transfer student, going to a four-year university can be intimidating when trying to find a sense of belonging and a dynamic routine that works with your schedule. Luckily for me, I decided to join PRSSA last fall semester and since then I have only elevated my PR skills, networking toolbox and professional confidence. This past April, […]
Is social media part of public relations? Many people, even professionals, ponder what umbrella social media falls under. Is it public relations, advertising, marketing, or its own category? As a public relations student, you know that “public relations” and “social media” aren’t interchangeable terms, but what differentiates them? Social media plays an invaluable role in public relations, but not all […]
