As public relations students, we learn about ethics as it relates to school and PRSSA. But what happens when an ethical dilemma actually arises in the workplace? Navigating the ins and outs of propriety at internships is difficult; thus, dealing with unethical or questionable practices takes forethought, commitment to upholding the ethical values of the industry and good advisers. Think […]
September has arrived, and that means we’ve entered every public relations professional’s favorite time of year: Ethics Month. Ethics may never steal the show with a flashy demonstration or unexpected development, and ethics doesn’t usually make it into the news unless someone has violated them. However, these unwavering principles set the foundation for the public relations profession. Without them, we […]
Getting the word out about your Chapter on-campus and in the community is absolutely vital in order to have a successful year. Promotion, if done correctly, provides the necessary interactions with prominent campus leaders, boosts membership and establishes mutually beneficial relationships with local organizations. These goals, however, can be difficult – especially if your Chapter is young or unknown. Promote your […]
As students and pre-professionals, we’re told how important it is to network with experienced practitioners; however, connecting with your peers from other Chapters may be just as beneficial. I have learned so much by networking with PRSSA Chapters from across the country at PRSSA National events and local Chapter mixers. Here are a few benefits of connecting with members of […]
This post is part of a series of “Lives of New Professionals” guest posts for Progressions. Starting a new job as a new professional can seem a little scary. During my first few months as a new professional at Finn Partners, I’ve learned many things – about working in the social/digital space, engaging with consumers, contacting bloggers, writing content for […]
Your personal brand is the surest way to set yourself apart in a world of sameness. It’s a way for you to turn your passion into your career and portray yourself in a unique light. A strong personal brand can even be the defining factor that helps you land your dream job. Here are a few things to keep in […]
Students studying public relations are trained to implement strategic communication tactics and tools for virtually any industry – even for those industries unfamiliar to them. Obtaining knowledge from fields other than public relations will not only make you a well-rounded individual, but could also showcase your diverse perspectives to future employers. Use these tips to explore other fields without stepping […]
Thank you to everyone who participated in our first Twitter Chat of the 2013-2014 school year. Specifically, we’d like to thank co-hosts President Brian Price and vice president of public relations, Ben Butler (tweeting from the @PRSSANational account), for leading the conversation. Join us on September 24 at 9 p.m. ET for the next PRSSA Twitter chat: “Ethics and PRSSA” with […]
Knowing how to successfully pitch a story to the media is a fundamental skill that public relations professionals must develop. However, it seems that young professionals are often not as educated about the subject, which makes them fairly anxious the day they have to do it themselves. Break your fear and pitch your way to success with these tips: Is […]
The process of applying for jobs can be overwhelming due to the many variables – especially with résumés – that can affect your hiring potential. If you prepare and research in advance, it is much easier to craft a résumé that stands out among the rest. Remember that it’s not all about you On its surface, a résumé is documentation of your professional […]
