It’s no secret that smartphones are a necessity for public relations professionals in today’s society. Mobile applications help make our lives—and jobs—much easier. Looking to download some new apps for your phone? Take note of these six new apps that fellow PRSSA members recommend: NoteSuite is an all-in-one app available on the iPad and Mac that allows you to take notes, take […]
I recently attended the Arthur W. Page Society Spring Seminar as part of the Society’s annual case study competition in corporate communications. Page is a selective society for senior public relations and corporate communications executives who mostly represent Fortune 500s and the world’s largest public relations agencies. Aside from discovering that the New York Times’s most-shared story, the dialect quiz, […]
This post is part of diversity series for Progressions. Racial and ethnic diversity in the public relations field is paramount. Several agencies such as FleishmanHillard, Edelman, and PorterNovelli have programs dedicated to promoting racial and ethnic inclusion and celebrating individuality. But why should one need to know about other racial and ethnic groups? How does that affect public relations practitioners? […]
This post is part of diversity series for Progressions. Advocacy is one of the six pillars in the PRSA Member Statement of Professional Values in the PRSA Code of Ethics. As public relations professionals, it is our duty to support those who may need our skills most in whatever way we are able. Using our abilities, we can serve very […]
Leadership Rally. National Conference. PRSA Luncheons. Regional Conferences. National Assembly. The calendar of a PRSSA student is filled with many events to attend throughout the year. Once you get home and reflect on all you have learned, there is still so much to do. It might seem overwhelming to get back into your daily routine, but it’s important to maximize […]
We’ve all been at that point — you’re working on your résumé and you’re stuck. Maybe a company is looking for someone who’s bilingual, and you completed two semesters of Spanish. So surely no one will care if you enhance your experiences, right? Wrong. Anything that you enhance, expand or elaborate is still a lie and is what PRSA calls […]
Integrity is a quality that most, if not all, public relations employers are looking for in prospective employees. With ethical conduct comes responsibility — the responsibility of staying true to your publics, your company and yourself. But oftentimes stakeholders have diverging motivations, and sometimes these clash and result in (potential) conflicts of interest. We are all members of different groups. […]
This post is part of a series of “Lives of New Professionals” guest posts for Progressions. Lyndsey Sager, a senior at Kent State University in Kent, Ohio, had the perfect post-graduation job lined up. Just weeks from her December 2013 graduation date, her job fell through. Lyndsey accepted that she might be in the job market for several months after […]
Going on agency tours is a fantastic way to expose yourself to local, regional or national businesses in order to get a feel for what life is like post-grad. Fellow Chapter leaders share best practices so you, too, can plan a memorable agency tour for your Chapter: We began planning our agency visit three months ahead of time. There are […]
