District Conference Preview: IMC Connect! (University of Mississippi 2024)

District Conference Preview: IMC Connect! (University of Mississippi 2024)

Join the University of Mississippi PRSSA Chapter during the 2024 District Conference, “IMC Connect!” on March 25-27 in Oxford, Mississippi.  How did you arrive at your conference theme and what can members expect to see at this conference? The idea behind IMC Connect! was born three years ago. Integrated Marketing Communication (IMC) is one of the majors that students can […]

Network, Learn, and Thrive at a PRSSA District Conference

Network, Learn, and Thrive at a PRSSA District Conference

The PRSSA community is very unique. We have 7,000+ members and 300+ Chapters across the continent. Embracing the diverse backgrounds, stories, and experiences within our community, we embark on a journey of continual discovery and growth. The depth of what we can learn from and about each other is immeasurable.  There are multiple ways to connect with the PRSSA community, […]

How Gen Z is Catalyzing the Evolution of the PR Industry

How Gen Z is Catalyzing the Evolution of the PR Industry

In an era defined by rapid technological advancements and shifting cultural landscapes, Haley Norton’s presentation at PRSSA ICON this past October shed light on the profound impact that Gen Z is having on the public relations field. As an associate director of social & PR at Nebo, Norton offered invaluable insights, asserting that that the next generation has initiated the […]

Tips For Effective Conference Networking

Tips For Effective Conference Networking

Attending the PRSSA International Conference is one of the best steps a public relations/communications student can take to prepare for their career. I had the opportunity to attend ICON in 2021 and 2022 and, without a doubt, I wouldn’t be where I am today if it weren’t for everything I learned and everyone I met at the Conference. I’m sure […]