District Conference Preview: The PoweR of Sports Media (University of South Carolina 2024)

District Conference Preview: The PoweR of Sports Media (University of South Carolina 2024)

The University of South Carolina’s PRSSA Chapter is incredibly excited to host the 2024 Southeast District Conference: The PoweR of Sports Media. The conference takes place in person on Feb. 16-17, 2024. The city of Columbia is united through university athletics. Students and Columbia natives all share one thing: a passion for supporting the Gamecocks. Athletic events allow people across […]

Network, Learn, and Thrive at a PRSSA District Conference

Network, Learn, and Thrive at a PRSSA District Conference

The PRSSA community is very unique. We have 7,000+ members and 300+ Chapters across the continent. Embracing the diverse backgrounds, stories, and experiences within our community, we embark on a journey of continual discovery and growth. The depth of what we can learn from and about each other is immeasurable.  There are multiple ways to connect with the PRSSA community, […]

How Gen Z is Catalyzing the Evolution of the PR Industry

How Gen Z is Catalyzing the Evolution of the PR Industry

In an era defined by rapid technological advancements and shifting cultural landscapes, Haley Norton’s presentation at PRSSA ICON this past October shed light on the profound impact that Gen Z is having on the public relations field. As an associate director of social & PR at Nebo, Norton offered invaluable insights, asserting that that the next generation has initiated the […]

Women in PR: Shattering Barriers and Creating Tomorrow at PRSSA ICON 2023

Women in PR: Shattering Barriers and Creating Tomorrow at PRSSA ICON 2023

Throughout our lives, we all experience many “first-times” moments that shape our journey. Learning to walk, ride a bike and write, were many unforgettable “first-times.” PRSSA ICON 2023 is certainly one of those life-altering “first-time” moments for me. Like many of my fellow PRSSA members there, this was my first time at a nationwide Conference. It was the first time […]

Navigating ICON 2023: My Reflection and Insights as a PRSA Foundation Travel Grant Recipient

Navigating ICON 2023: My Reflection and Insights as a PRSA Foundation Travel Grant Recipient

In the connected community of public relations and communications professionals, PRSSA ICON 2023 in Nashville, Tenn. offered a unique platform for diverse voices to connect, interact and inspire. Here are my reflections from this year’s Conference. I want to express my gratitude to former Immediate Past President Aerial Ellis, Ed.D., who recognized me as one of the 10 selected travel […]

Tips For Effective Conference Networking

Tips For Effective Conference Networking

Attending the PRSSA International Conference is one of the best steps a public relations/communications student can take to prepare for their career. I had the opportunity to attend ICON in 2021 and 2022 and, without a doubt, I wouldn’t be where I am today if it weren’t for everything I learned and everyone I met at the Conference. I’m sure […]