“Maximize profits! Create shareholder wealth!” Sounds a lot like your intro to economics class, right? These are the values driving many businesses today. Whipped into a frenzy by the single-minded pursuit of these goals, organizations often end up sacrificing good judgment, value and, ultimately, the very success they were striving to achieve. By focusing their entire effort on the bottom […]
You created a student-run firm. You have a solid infrastructure within the firm, including a mission statement and position breakdown. You have set clients and from them great case studies of how to run a firm. But, you have no idea how to take your firm to the next level. By applying for National Affiliation your student-run firm has the […]
Approximately one-third of all PRSSA Chapters have student-run firms; their popularity and recognition has drastically increased. National Affiliation and Student-run Firm Awards are just two of the ways that PRSSA recognizes and rewards involved students. Aria Fadakar, former director of Titan PR Group at California State University — Fullerton, shared the firm’s experience and influence on a branding campaign. A […]
Because National Affiliation is required for firms to apply for the Student-run Firm Awards, directors have been doing a lot of work to achieve this status. Below are answers to the most frequently asked questions regarding National Affiliation to help out during the application process. Q. What is National Affiliation? A. National Affiliation is status for which student-run firms can […]
It’s no secret that student-run public relations firms around the country are growing and thriving. There are more than 100 student-run firms around the country and 15 of these are Nationally Affiliated. I wrote a guest post for Culpwrit giving advice for student-run firms, but wanted to expand the advice and point out additional resources. PRSSA offers several resources to […]
