It would have been easy to stay in our comfort zone or hope someone else approached us first, but we knew that taking that step was the only way to truly get the most out of the experience.
Whether you are looking for your first internship or trying to bridge the gap between your PRSSA Chapter and the industry at large, attending a conference is a game-changer at any level.
Attending the PRSSA 2024 Leadership Assembly in Seattle, Washington was one of the most enriching experiences of my academic and professional life. As an active member of the Universidad de San Martín de Porres (USMP) PRSSA Chapter in Lima, Perú, I had the honor of representing my university and participating in the elections for the 2024–2025 National Committee. This opportunity […]
What do David Grossman, Laine Himmelmann, and Patrice Tanaka have in common? Aside from their remarkable leadership in the PR industry, advocacy for important causes, and speaking engagements at PRSSA’s 2024 Leadership Assembly, they all lead their professional lives with their hearts. In a world where many are driven by dollar signs and fame, these industry leaders offer us, as […]
Back in April, PRSSA held its annual Leadership Assembly, at the Embassy Suites in Scottsdale, Ariz. During the event, PRSSA leaders from all over the country gathered to network with peers, learn from PR industry leaders and participate in the voting process for the PRSSA 2023-2024 National Committee. The opening night of the Leadership Assembly engaged students in a resume […]
During this year’s PRSSA Leadership Assembly in Scottsdale, Ariz., attendees participated in the Leadership Training Session, “Changing the Conversation Around Mental Health.” It was conducted by Doreen Marshall, Ph.D., vice president of mission engagement of the American Foundation for Suicide Prevention (AFSP). This was an excellent opportunity to raise awareness on such an important topic as mental health. Dr. Marshall […]
Many amazing moments were at this year’s Leadership Assembly in Scottsdale, Arizona. From the outstanding guest speakers, panels, workshops and mixers; leaving without becoming a better public relations professional was almost impossible. That being said, there are many takeaways, none more important than the value of creating and nurturing a network. Here are a few tips from a PRSSA senior’s […]
