Celebrities & Performative Activism—Why You Shouldn’t Care What Your Favorite Celebrity Thinks (As Much) 

Celebrities & Performative Activism—Why You Shouldn’t Care What Your Favorite Celebrity Thinks (As Much) 

In recent months, social media content has been influenced by two things: political conflict and what your favorite influencer has to say about it. More of today’s issues, no matter the content, must be fed through the internet’s perspective. The Edelman Trust Barometer of 2024 tells us about the significant decline in trust in media and government. A common sentiment […]

A-list Celebrities Are Out of Your League – Here’s How it Can Benefit You

A-list Celebrities Are Out of Your League – Here’s How it Can Benefit You

When Kylie Jenner likes a product, we all like it. Or at least that’s what we all used to believe. Looking at the millions of likes and followers she sustains, you’d think her sphere of influence is incredibly large. And you wouldn’t be wrong. But consumers these days are getting smarter. When Jenner says she loves the Revlon (or whatever […]