Thanks to the internet, professionals across the world are available for communication 24/7 no matter where you live. Here is a helpful list of dos and don’ts when it comes to contacting professionals: DO: Loop it back to how you heard/know the professional. Professionals are more likely to reach out and give a job to someone who has a connection […]
Here you are at the finish line of your academic PR journey. You put in the blood, sweat and tears into earning your degree. Fresh out of college and ready to immerse yourself in the working world, you may ask yourself: Well, what now? By the time I graduated from the University of Florida’s College of Journalism and Communications, I […]
“Thank you for applying, but we have decided to move forward with other candidates.” After months of applying to agencies across the country, perusing the Internship Center for countless hours and practicing interviews with family and friends, my last hope of getting my dream internship disappeared when I read that sentence. Had I wasted all of that time striving for […]
Some of the best-known brands tell a story. From Nike’s iconic swoosh that motivates us to push harder to McDonalds’s tagline that reminds us we’re “lovin’ it,” sometimes the most well-known brands are represented more by their stories than the products they sell. What if I told you the same branding principles apply to you as a professional? The idea […]
It’s no secret that social media has influence in our everyday lives. With the help of the new digital age we now live in, people can connect with loved ones and see things from all over the world in a matter of seconds. People can go from their daily routine to a viral internet sensation in a matter of a […]
By now many of you, like me, are in the midst of your summer internships. You researched your organization beforehand and you walked in that door on your first day feeling like you understood everything you needed to—you were wrong. As a first-time intern working for a non-profit’s community relations department, I knew walking in my first day that I […]
Whenever you log on to your Twitter, Instagram, Snapchat or Facebook and you just can’t seem to shake those ever present, ugly and just wrong social media posts? If so, then great, you’re taking initiative to know what to post and what not to post on social media. In the field of communications and specifically in public relations, social media […]
In a typical PR classroom, media pitching is a hot topic of discussion. While you can have as many talks about it as you want, you never really get the hang of it until you do it yourself. Reporters want newsworthy stories — but they’re not opposed to having some fun. If you’ve got a pitchable event coming up, consider […]
Clubs and organizations are forums where students have the ability to nurture their public relations skills. Different clubs and organizations provide students the opportunity to become involved in areas that interest them. For example, a student wildlife club in college facilitates the interests of students that have a passion for nature. Eventually, students can establish soft skills and develop their […]
With summer and internships in full swing, it may be often difficult for you to keep up with industry news and trends. Don’t worry — Progressions has you covered! Below are eight interesting articles that you may have missed this month. 7 costly social media marketing mistakes Author: Michael Del Gigante Publication: PR Daily Those with a passion for social […]
