New Professionals Panel: Advice on the Transition from School to Workplace [National Conference Session Recap]

Event: Transition to the Real World (Hosted by the New Professionals Section) Presenters: Hilary Jurinak, Communications Coordinator at Binny’s Beverage Depot Brian Price, Assistant Account Executive at Edelman JR Rochester, Digital Media Strategist at AAA Carolinas Moderated by Jessica Noonan, an Associate at Burson-Marsteller. Recap: Four former PRSSA National Committee members held a Q & A discussion on the transition […]

Networking Essentials: Peers to PRos

Networking is an important part of any PRSSA Chapter. Networking can take shape in many forms from internal events to attending National Conference. How can you be sure to maximize these opportunities for your members? Make sure to stay organized, follow the guidelines below and utilize the resources already available to you. These resources include alumni, past speakers, connections made […]

No Need To Panic: Crisis Communication Strategies [National Conference Recap]

Session: No Need To Panic: Crisis Communication Strategies Presenters: Peter M. Macias, Director of Communications at American Red Cross Evan Nierman, Principal at Red Banyan Group Recap: A crisis can be any situation or event that has the potential to impact your brand in a negative way. As communicators within our organization, we have the responsibility to be prepared for […]

December Monthly Reading Round-Up: Miss Universe Mishap, New Trends for a New Year, AP Style Changes

It’s time to cheers to the new year: 2016. But before you do, catch up on some reading with the Progressions Monthly Reading Round-Up. Below are eight interesting articles you may have missed: 1. Oh no! Steve Harvey crowns wrong woman Miss Universe Author: Carly Mallenbaum Publication: USA Today We couldn’t do a final reading round-up of 2015 without mentioning this […]

Communication that Drives Business Results [National Conference Session Recap]

Event: The Blueprint: Corporate Communications Presenter: Carolyn Markey, Patrick Hernandez, Juli Huston-Rough and Courtney Moats from General Motors Recap: Carolyn Markey started the session by introducing corporate communications as a function that drives business results. It is key to how employees, customers, stakeholders and the public see the company. Corporate communications includes employee communication, executive communication, speech writing, social media […]

City Series: Greater Fort Lauderdale a Vibrant Place for Young PR Pros

Greater Fort Lauderdale is hot! Move over, snowbirds. Greater Fort Lauderdale (in Broward County, Miami’s neighbor to the north) has earned its spot as vibrant place for young professionals A bit more relaxed than Miami, Greater Fort Lauderdale is a bustling city with a spirit all its own.  Not surprisingly, the city adopted “Sunny” as a theme to its marketing […]

PRSA Sections Series: Pros Comment on Challenges, Benefits of Entertainment and Sports PR

If you have ever wanted to know more about the different types of public relations careers straight from professionals, then the PRSA Sections Series is here to help. The PRSA Sections Series highlights the 14 different PRSA Professional Interest Sections. Each month, professionals will answer questions about their specific subcategory of the industry. Our seventh post in this series was […]