When I started to build a list of what employers really want to see (and not see) in a resume, I expected the answers to be the same. After a chat with resume expert and Ketchum’s Talent Acquisition Manager Serena Cohen about what she looks for in a resume, I quickly learned that writing and organizing a resume is, like […]
If you ask any young professional what they remember most from their time in PRSSA, the national events are sure to top the list. Local Chapter events, socials, fundraisers and community service efforts are enjoyable, but national events bond together all types of members in a way that local events can’t. The next national event is the National Assembly. This […]
This January, PRSSA is hosting its first-ever Career Development Month. Everything this month revolves around one central theme: “Launch Your Career.” As public relations pre-professionals, we are all eager to learn and network in these formative college years so that when it’s our time to enter the workforce, we’ll do so successfully. Whether you’re looking to launch your career by […]
Regional Conferences are kicking off this month, with schools from all over the country ready to host conferences for everyone to enjoy. The University of Alabama is first on the list, hoping to help all attendees fine-tune their public relations skills. Boston University and the combined forces of Elon University and University of North Carolina will keep the ball rolling […]
Media pitching is the crown jewel of the public relations industry. It’s also a mysterious art that we develop a lot of questions about as we study the craft. We can’t help but wonder—what’s the reality behind successful media placements? How is it done? What are the secrets? Naturally, there are a lot of people stepping up to the plate to […]
Big agency? Small agency? Any agency? These are the questions we can’t help but obsess over when trying to secure an internship that will deliver the most return on our investment of time and effort. As a student, you may not have the luxury of getting to choose from a long list of agencies, but it’s important to carefully consider […]
For the typical college student, the beginning of the spring semester is a chance to relax before the stress caused by midterms and class projects. While you’re relaxing, take the time to start preparing to apply for summer internships. While some application deadlines have already passed, many have deadlines early in the spring. Taking steps to ensure you are prepared […]
Chances are, mentors, professors, peers and colleagues have given you gold nuggets of information about how to land your dream job, nail an interview or make a positive impression. As part of the National Committee, we found that the advice we have been given has made a profound impact on how we approach our own career development. Here’s a compilation […]
Thank you to everyone who participated in our Career Development Month Twitter chat. Specifically, we’d like to thank our co-hosts, PRSSA National Vice President of Career Services Veronica Mingrone (tweeting from @veronica_min) and Vice President of Public Relations Nolan Miles (tweeting from the @PRSSANational account) for guiding the conversation. Please be on the lookout for next month’s Twitter chat! [View the story “Twitter Chat […]
