Business owners know Instagram and TikTok are the way to go for today’s marketing, but they don’t understand how to do it. That’s why they turn to you, someone who probably spends too much time on the platforms anyway. They think social media marketing will come as second nature to you. Except, oops: it doesn’t. The thought of running a […]
Award shows have always been a huge topic amongst social media users, especially in regards to their lack of diversity in guests, winners, and movies. This year’s Oscars were no exception in their ability to get people talking. Hosted on March 27, 2022, the Oscars award show featured a number of changes that viewers were not expecting, many of which […]
PRSSA hosted a Twitter Chat on February 28, 2022 at 9 p.m. ET. Titled “Power of Connections: The Importance of Networking and District Conferences” this chat, hosted by PRSSA National and Erin Lewis, vice president of events and fundraising, allowed Chapter members to share networking tips and tricks. Highlights can be found below.
PRSSA hosted their first Twitter chat of the 2022 year on January 24, 2022 at 9 p.m. ET. Titled “Back to Basics: Best Practices for Elevating Yourself” this chat, hosted by PRSSA National and Kim Aldunate, vice president of career services, inspired Chapter members to reflect on their career goals and devise ways to achieve them. Highlights can be found […]
The holiday season presents a great opportunity, albeit a competitive one, for communications professionals and the brands they represent to switch up their promotional strategies and explore some different social media tactics. As members of Gen Z, we represent the potential spending power of approximately $323 billion, but you need to know where to find us and what we’re looking […]
Unless your cell phone has been dead since November 12, you’ve probably heard something about Taylor Swift’s release of Red (Taylor’s Version). As a public relations professional, having your client drum up as much attention as this album release would be an absolute dream come true. I can only imagine what Swift’s PR team was thinking when they saw that […]
From YouTube to Vine — to now Instagram and TikTok — the ever-changing social media environment continues to shape digital entertainment. No matter where you look, there’s always a platform to watch videos, share GIFs and find the latest updates from your favorite creators. As trends come and go, so do content creators and their potential for real impact. Founded […]
PRSSA hosted their third Twitter chat of the 2021-2022 school year on October 25, 2021 at 9 p.m. ET. Titled “#PRSSAPRoud: Promoting DE&I in Chapters” this chat, hosted by PRSSA National and Rayna van Beuzekom, vice president of diversity and inclusion, provided a space for important discussions surrounding diversity and inclusion implementation within PRSSA Chapters. Highlights can be found below.
PRSSA hosted their second Twitter chat of the 2021-2022 school year on September 20, 2021 at 9 p.m. ET. Titled “#EthicsMonth: The Importance of Ethics in PR” this chat, hosted by PRSSA National and Kayla Holley, vice president of professional development, served as an insightful and informative discussion surrounding ethical practices in PR and how students can prioritize ethics now. […]
PRSSA hosted their first Twitter chat of the 2021-2022 school year on August 30, 2021 at 8 p.m. ET. Titled “#WeArePRSSA: Best Practices for Chapters” this chat served as a great resource for Chapter leaders as everyone shared their ideas, experiences and more. Highlights can be found below.
