As a result of COVID-19, companies have had to learn how to best communicate with their customers and their employees virtually. Platforms such as Zoom, Microsoft Teams, Cisco WebEx and many more have allowed for companies to continue to meet in large groups. For public relations professionals, this meant many of the traditional forms of communications had gone out the […]
Recruiting new members for your Chapter can seem like a challenge, but especially now. Chapters large and small are revamping their current membership tactics to retain and recruit new members. Take a look at the tactics and ideas below to help your Chapter recruit new members even during COVID-19. Let’s Get Personal! Social media posts and mass email messages to […]
This year I have the opportunity to lead the Temple University Chapter of PRSSA. One of my personal goals for our Chapter is to lead in diversity and inclusion by truly committing to the best practices. This summer, as the Black Lives Matter movement was picking up, I realized how important it is to stand by our members and push […]
Welcome to the new era of virtual events! It is certainly a turbulent time, but an exciting one filled with so much potential. While we all pivot into this “new normal,” here are three key thoughts to keep in mind while planning and executing virtual events or conferences. We are currently redefining what connection looks like Right now, we are […]
PRSSA executive boards across the country typically have meetings or at least summer check-ins to prep for the upcoming school year. They’re working on gathering speakers, making social media plans, prepping topics for professional development sessions and of course brainstorming about recruitment strategies. Half of the battle of recruitment in the fall is encouraging members that joined last year to […]
A Creative and Thoughtful Way of Giving Back PRSSA lists all the requirements to be named an outstanding Chapter. But, do we really know what it takes? It takes vast amounts of hard work, determination, and articulate communication, but mainly compassion and perseverance by students who are immersing themselves in their education and community. Obtaining the title of Star Chapter […]
PRSSA has provided countless opportunities that have helped me grow, both personally and professionally, but by far the most rewarding experience has been being a part of PRSSA’s Bateman Case Study Competition. The Bateman Case Study Competition is PRSSA’s national case study Competition, where participants research, plan, execute and evaluate a full-on public relations campaign. PRSSA partners with a client each […]
Like a lot of students entering their freshman year of college, I was nervous but excited to start. Undecided in my major, I was unsure of what exactly I wanted to be involved in. At the freshman student involvement fair, I came across the PRSSA table where the executive board enthusiastically went on about all of the great things PRSSA […]
As a person who is known on campus for spending more time than necessary at school, I have been struggling to adjust to being confined to my apartment. I am one who appreciates certainty and direction, so constantly hearing that the COVID-19 pandemic is a “dynamic situation” causes some anxiety. Despite the fear and concerns, I am ready to take […]
The Dr. F. H. Teahan Chapter Awards Program recognizes the outstanding achievements of PRSSA Chapters in 12 categories each year: Outstanding Chapter, Chapter Firm, Chapter Development, PRSA/PRSSA Chapter Relationship, Community Service, University Service, Chapter Diversity, Chapter Newsletter, Chapter Website, District Conference, Chapter Faculty Adviser and Chapter Professional Adviser. This past year, Grand Valley State University was awarded Teahan Awards for […]
