Rising from the Ashes: How Western Washington University’s PRSSA Chapter Was Revived in 3 Months

Rising from the Ashes: How Western Washington University’s PRSSA Chapter Was Revived in 3 Months

Winter break of my sophomore year marked a pivotal moment in my college journey. Nestled on the couch with my laptop, I stumbled upon the Public Relations Student Society of America (PRSSA) website. A wave of excitement surged through me. “How am I just now discovering this?​”​​ I thought. The Society’s name sounded vaguely familiar, sparking memories of Western Washington […]

Changing the Mental Health Conversation One PR Campaign At A Time

Changing the Mental Health Conversation One PR Campaign At A Time

Written for BIPOC Mental Health Month The rise of mental health importance over recent years brings forth significant conversations about how individuals understand it, live with it, and support others in their communities. Even with a significant rise in popularity, however, the topic of mental health remains filled with misconceptions, resistance and cultural taboos- most prevalent in communities of color. […]

Everything You Need to Know About Greenwashing and The Harm It Does to The Environment

Everything You Need to Know About Greenwashing and The Harm It Does to The Environment

What is Greenwashing? As consumers become more aware of the harm that pollution and unsustainable products cause to our climate and ecosystem, many are looking to make more eco-friendly swaps. However, many companies are using a marketing tactic known as greenwashing. Greenwashing is when a product that isn’t eco-friendly is packaged and marketed as if it were. Many companies do […]

Intersectionality and Public Relations: My Practice and Perceptions as a Queer PR Professional

Intersectionality and Public Relations: My Practice and Perceptions as a Queer PR Professional

As a young queer PR professional pursuing a career in America, I feel privileged to say that I’m lucky to have an overall inclusive and supportive academic, social and work environment that allows me to accept and present myself in the ways that I’m comfortable with. It was not until my last semester of college that I decided to pursue […]

Becoming a Supportive Ally for the LGBTQIA+ Community in Today’s World 

Becoming a Supportive Ally for the LGBTQIA+ Community in Today’s World 

It is important for every individual to feel empowered in a community. Being an ally is essential in fostering an inclusive environment for everyone, including the LGBTQIA+ community. But the real question is: how do we become good allies in this society?  Being a good ally is an ongoing process that requires continuous learning, self-reflection, and action. These are a […]

When Stars Align: How a Chance Meeting Turned Into a Mentor

When Stars Align: How a Chance Meeting Turned Into a Mentor

Lost. Anxious. Deflated. Those are the words I would use to describe myself in April 2023, near the end of my sophomore year, when I concluded an unsuccessful summer internship search after completing over 150 applications and countless interview rounds.  Little did I know that attending a PRSA Chapter event would quickly change my negative sentiments. I attended the PRSA […]

The Comeback Chapter: How Engagement and Strategy Revitalized Appalachian State University’s PRSSA Chapter

The Comeback Chapter: How Engagement and Strategy Revitalized Appalachian State University’s PRSSA Chapter

Our PRSSA Chapter at Appalachian State University has experienced remarkable growth after nearly falling apart two years ago. By focusing on key strategies and engaging activities, we were able to revive the Chapter while doubling our membership. As the president, one of the first steps in our Chapter’s turnaround was creating a sense of community. We rescheduled our meetings from […]

Empowered by Community: Navigating Gender Identity in Journalism School and PRSSA

Empowered by Community: Navigating Gender Identity in Journalism School and PRSSA

I didn’t start my public relations studies identifying as my current gender. I always had some understanding that I was likely transgender and began my transition while in college. Transferring to another university gave me the opportunity to explore my gender identity, and the community I found through PRSSA Nevada encouraged me to embrace who I truly am. I transferred […]

Three Tips To Successfully Do Public Relations When You Have Autism 

Three Tips To Successfully Do Public Relations When You Have Autism 

Public relations is a field where you have to do your best to manage a company’s image. Whether it be through corporate social responsibility, organizing events, or social media management, you have a really important job. This job can be much more complicated if you have autism.  Autism can make you incredibly intelligent and talented. But it can also hinder […]

Navigating Public Relations as a Gay Student: My Journey and Insights

Navigating Public Relations as a Gay Student: My Journey and Insights

As a student pursuing a career in public relations, my journey has been significantly shaped by my identity as a gay individual. Navigating this field, both academically and within PRSSA, has presented me with unique challenges and opportunities that have enriched my understanding and passion for this profession. Being a gay student in PR has often meant encountering challenges that […]