This last week has seen the United States’ stock market take a serious hit. Many companies have lost the confidence of American investors and the restructuring of our policy is still a matter of public discussion. While financial solvency can be restored through government buyouts, trust in these organizations might not come as easily. How do you think the last few weeks events have changed the public¢s perception of Wall Street and the banking industry in general? As a public relations practitioner, what advice would you give to these companies going forward? Do you think they’ll be spending more money on PR in the future?