Public relations students are taught many things in the classroom: how to craft the perfect news release, what to do when a crisis occurs and how to remain professional on social media. Students are often left on their own to determine what section of the industry they will enter — nonprofit, education, entertainment, crisis, healthcare and more. With so many […]
Gary Bridgens is a New York-based project consultant at APCO Worldwide, where he supports clients across a variety of industries with issues management and corporate communications strategy. Prior to working for APCO, Bridgens completed internships with a boutique integrated communications agency, a Washington, D.C.-based trade association and Ohio Gov. John Kasich’s campaign for president. Bridgens is a recent graduate of […]
This year is the beginning of the partnership between PRSSA National and CreateAthon, and I had the unique opportunity to experience this both as a part of The University of Alabama’s Nationally Affiliated Student-run Firm, Capstone Agency, and the 2016–2017 National Committee. It was 24 hours of creativity, bonding and service that I cannot say enough great things about. So […]
This article was originally published in the University of Tennessee-Knoxville newsletter. You can find it here. Two 1994 University of Tennessee Public Relations alumni, Travis Parman and Mary Beth West, have joined forces to honor Dwayne Summar by increasing funding for the existing Dwayne Summar Public Relations Endowment. Their $35,000 collaborative gift will enrich the learning experiences of current and […]
All PRSSA Chapters have benefits: professional connections, personal relationships, education enhancement and ways to jumpstart your career. In addition each Chapter allows for its dues-paying members to become leaders. As someone who has been on their Chapter’s executive board for the majority of their college career, I can guarantee you that there are plenty of reasons to consider running for […]
PRSSA offers a multitude of benefits to all its members. Below are five of my favorite benefits for members to take advantage of. 1. Scholarships and grants PRSSA members have access to more than $50,000 worth of scholarships and awards to apply for annually. Scholarships are not only a great way to fund your education, but also a way to […]
When searching for a job in public relations, St. Louis is probably not at the top of your list. Often overshadowed by nearby Chicago, St. Louis is truly more than “flyover country” and has much to offer both young and seasoned professionals. It’s more than the home of America’s largest monument, the Gateway Arch, or the 11-time World Series champions, […]
Thank you to everyone who participated in our Twitter chat this evening. Specifically, we’d like to thank our co-hosts, PRSA Chair Jane Dvorak (tweeting from @JKDJane) and Vice President of Public Relations Josh Lachica (tweeting from the @PRSSANational account) for guiding the conversation. Please be on the lookout for next month’s Twitter chat! [View the story “March Twitter Chat — Strategic Planning” on Storify]
Before I began my major in public relations, my knowledge of the industry stemmed from what I had seen from television shows such as “Sex in the City” and “Scandal”. From these shows, I learned that public relations is a solution-orientated field with fabulous, strong and independent women. These were the women who worked in front and behind the scenes […]
Last summer I did something crazy. In the midst of a heated job search, I quit my existing job, put my belongings in storage and embarked on a cross-country road trip with a fellow PRSSA National Committee alumnae. Fortunately, this alumnae knows me well enough not to question my seemingly out of character actions and was willing to join the […]
