Public Relations In a Global Perspective [National Conference]

Editor’s Note: The PRSSA 2011 National Conference is in Orlando from October 14-18. To follow the events live, use the Twitter hashtag #PRSSANC. All National Conference posts can be found here. “Any international experience is better than no international experience.” – Craig Dezern Craig Dezern, vice president of global public relations for Disney Destinations, presented a keynote address at the […]

Managing a Crisis

In today’s 24/7 news cycle, it seems companies and organizations are facing crisis situations more often. Yesterday, popular clothing retailer H&M began coping with a crisis threatening the brand’s reputation and contradicting a corporate policy. According to an article in  yesterday’s New York Times, a student in New York found bags of brand new, yet slashed clothes that had been […]