Video fluency is a skill set where an individual deeply understands the power and nature of videography. Being video fluent means communicators can accurately relay compelling stories to stakeholders. In an increasingly digital world, being video fluent is no longer an option, but a necessity for communicators. Too often brands, especially newer brands, post videos with poor camerawork, audio, or […]
February is Black History Month, which is bringing up conversations about race and diversity. However, the color of a person’s skin is not the only factor of what makes him or her diverse. Recently, I had the opportunity to attend the Alabama PRSA Chapter meeting where the Diversity Moment was a “Diversity Wheel.” The basics of the wheel are the […]
![The Austin Bombings [National Conference 2018 Session Recap]](https://progressions.prsa.org/wp-content/uploads/2018/10/Screen-Shot-2018-10-17-at-1.24.29-PM.png)
Session: A City on the Brink: The Austin Bombings Presenters: David Green, City of Austin Anna Sabana, Austin Police Dept. Angel Flores, Austin Homeland Security & Emergency Management Dept. Lisa Cortinas, City of Austin Recap: David Green, Anna Sabana, Angel Flores and Lisa Cortinas came together to share how they managed the Austin serial bomber in March of 2018. Each of […]
When I first met my cohort in my MBA program, I wondered how I fit. I was looking at start-up mavens, Big Data, business owners, “If I told you I’d have to kill you” government and military types, too many lawyers and a tiny sprinkle of C-Suiters. I have been in publishing, PR and communications for a very long time […]
In the business world, we call community service social responsibility. However, it is much more than that — it is building leadership. Our field requires us to be strong communicators and advocates for the public good. We are often the influencers and changemakers in our society. PRSSA Chapters all over the nation are building leaders in their communities. For example, […]
