Fun Takes You Further
We’re all hardworking public relations professionals. We want to climb the corporate ladder, go to networking events every night and work until 10 p.m., always going above and beyond.
Assembly Required: Lessons from Creating a Guest Relations Role
What I’ve discovered so far is that not having a manual has been the best leadership training I could ask for.
First Impressions: The Art of the Elevator Pitch
Networking isn’t always easy, and making a good first impression can be difficult. Deciding what to include in your 30-second introduction can feel overwhelming.
Running Your Own Race: Redefining What It Means To Be ‘On Track’
Students talk about being “on track” in college as if everyone is running the same race on the same timeline, just trying to reach the finish line.
Relationship-Building Can Be Gen Z’s PR Superpower
Once I started approaching networking the way I approach connecting online, it no longer felt intimidating. Coffee chats with team members, reaching out to executives, complimenting journalists’ work — it’s just another way to engage and build relationships, something I’d been practicing since the day I got my first phone.
You’re Exactly Where You Need To Be: A Full Circle Journey in PRSSA
It seems only fitting that I end my PRSSA journey the same way it began, with a Progressions Blog. My first PRSSA Conference was the 2023 Leadership Assembly in Scottsdale, Arizona. While attending this conference, I avidly took notes and absorbed the influx of information I received. These professionals spoke about life-changing advice that I had never been given, and […]
It’s Award Season! Showcasing the Value of PRSSA Membership
One of the most impactful benefits of being a PRSSA member is access to more than $100,000 in scholarships and awards distributed yearly. These opportunities extend far beyond financial support. They represent recognition, validation and momentum in a student’s public relations journey. PRSSA offers a range of individual scholarships and Chapter-level awards that honor everything from academic excellence and leadership […]
Thriving, Not Just Surviving: How I Learned to Advocate for Myself as a Neurodivergent Student
Navigating college as a neurodivergent student can feel like trying to fit a square peg into a round hole. Traditional academic spaces aren’t always built with neurodivergence in mind, making things like rigid deadlines, sensory overload and unclear expectations overwhelming. I learned this the hard way when I transitioned from high school to college, where the shift in structure caught […]
Why the Champions for PRSSA Are An Invaluable Resource / Por qué los Champions for PRSSA son un recurso invaluable
At ICON 2024, I had the pleasure of recording a podcast with a great role model of mine, Gina Laughlin. Gina is the Vice President of Global Communications at Delta Air Lines and serves as a Co-chair for Champions for PRSSA. Her leadership, poise and passion for mentorship shines through in everything she does. You can listen to the first […]
The Mystical World of LinkedIn / El mundo místico de LinkedIn
LinkedIn is a very valuable platform for students. It offers networking opportunities, the ability to build a personal brand, aiding in the job search and so much more! It may seem like a platform that is made for established professionals, but there is so much to gain from utilizing LinkedIn as a student. Even though it might seem daunting, as […]
