College Athletics: A Brand’s Next Sponsorship Candidate?

College Athletics: A Brand’s Next Sponsorship Candidate?

Many of us are probably familiar with how professional athletes and even head coaches appear in different commercials promoting brands or post on social media about their favorite products. For the longest time, you may have wondered, why can’t college athletes have this opportunity? That has all changed. The NCAA (National Collegiate Athletic Association) ruled on June 30, 2021, that college athletes in all three divisions […]

Learning From Chapter Best Practices [National Conference]

Editor’s Note: The PRSSA 2011 National Conference is in Orlando from October 14-18. To follow the events live, use the Twitter hashtag #PRSSANC. All National Conference posts can be found here. To kick off the PRSSA 2011 National Conference, some of the Society’s top Chapters shared their best practices for fundraising, recruitment, event planning and more, during Chapter Development Sessions. […]

Attend National Conference Without Breaking the Bank

Congratulations on your decision to attend the PRSSA 2011 National Conference in Orlando, Fla.!  Some of you have been preparing for Orlando since before leaving last year’s Conference.  You’ve followed conference updates on Twitter and Facebook. You’ve decided on flights, hotel roommates and what sessions to attend.  You’ve even resolved one of the biggest topics of debate for many PRSSA […]