As PRSSA celebrates Ethics Month, it is important to consider how to become ethical public relations practitioners. While we face a wide range of ethical issues in internship and classroom settings, few of us are placed in situations where our ethical decisions directly affect the entire reputation and success of a company. So, how can we as students begin to […]
Sam Rudy sat in the second row of New York’s Public Theater, waiting for the show to begin. The head of Sam Rudy Media Relations, a company that has overseen productions such as “Avenue Q,” “The Last Ship” and “Rodgers and Hammerstein’s Cinderella” had been invited there by producer Jeffrey Seller to review a production that needed publicity help. The […]
Like so many across the country, I’m hooked on “Hamilton: An American Musical” From the moment the musical premiered off-Broadway, the country has been abuzz with “Hamilton” mania. Tickets sell for several hundred — if not thousand — dollars a piece; hordes of fans swarm its home, New York’s Richard Rodgers Theatre, hours before the curtain rises for the chance […]
Few TV shows have as much cultural influence as “Game of Thrones” on HBO. Through the course of six seasons, millions of people have plugged into the captivating, hour-long show. Beyond entertainment, “Game of Thrones” teaches fans important professional lessons. Below I’ve identified a few helpful takeaways for public relations professionals. Honor your commitments The “Red Wedding” is a result […]
For the third consecutive year, the PRSA Foundation has awarded a grant to DePaul University and Midtown Center for Boys to encourage Chicago minority high school students to pursue a career in public relations or journalism through a seven-week intensive apprenticeship. As part of this program, students produce several issues of a newspaper called the Midtown Voice, which promotes the […]
Let’s talk about the “s word” that every public relations professional should add to his or her vocabulary — sales. Though it may seem like a dirty word for those on the creative side, sales are what keep a public relations agency running. Public relations work is a service bought by clients, and they want to get the best results […]
Most public relations students are presented time and time again with the same question: What types of jobs are available within the public relations industry? The options for a successful career in public relations are endless. Therefore, answering this question is complex. Most students aren’t sure what they are most interested in, so taking a closer look at the […]
Another month has passed, and it’s crazy to think the fall semester will begin in just a few short weeks. Here are eight articles you might have missed in July. 1. Millennial-Friendly App Bumble Delves Into PR Territory Author: Kevin Allen Publication: PR Daily Bumble, a dating app that requires women to start the conversation, is moving into the networking world. […]
Summer is in full swing! The sun is out; the days are long and there is no better time to get a jump start gearing up for the fall. Whether summer means basking in the sun or making the most of an internship, developing strong project management skills are fundamental to success for both public relations students and professionals. Marketing […]
I wish I had a dollar for every time I was told to gain experience at a public relations agency early on in my professional career. I’ve been given this piece of advice by numerous professionals, alumni, advisers and professors since beginning my public relations education … Needless to say, I would have a lot of dollars. So, four months […]
