“Acho Bad Bunny es otra cosa” – How Bad Bunny’s show reveals the NFL’s brilliant PR moves
As communication professionals, we should see that this event was not just a musical showcase, but a case study for a communications campaign done right.
The ROI of a PR Master’s Degree in an Era of Uncertainty
Being in higher education today means more than embracing complexity, it means defending it. It means committing to lifelong learning in a field that demands agility and authenticity, even when the systems that make that learning possible are facing significant challenges.
The Communications Paradigm Problem: Are We Really Listening?
This cyclical, mutual communication pattern is the proper communications paradigm. Our responsibility is not just to inform the public on behalf of our organization, but also to inform our organization on behalf of the public.
Fun Takes You Further
We’re all hardworking public relations professionals. We want to climb the corporate ladder, go to networking events every night and work until 10 p.m., always going above and beyond.
Pitching With Purpose: Making it Into the Priority Inbox
Oftentimes, public relations professionals and journalists don’t understand how crucial a symbiotic relationship can be⸺and this disconnect can happen on both sides of the aisle.
Networking Do’s and Don’ts
You’re standing at a networking night, name tag in place, clutching your résumé, waiting to talk to your dream company. Now what?
First Impressions: The Art of the Elevator Pitch
Networking isn’t always easy, and making a good first impression can be difficult. Deciding what to include in your 30-second introduction can feel overwhelming.
Primeras impresiones: el arte del elevator pitch
Hacer networking no siempre es fácil, y causar una buena primera impresión puede resultar todo un desafío.
Running Your Own Race: Redefining What It Means To Be ‘On Track’
Students talk about being “on track” in college as if everyone is running the same race on the same timeline, just trying to reach the finish line.
¿Es comunicación la carrera más fácil?: desmitificando el camino profesional
La versatilidad de un título en comunicación es verdaderamente notable. Brinda habilidades de pensamiento crítico, investigación y comunicación persuasiva que pueden aplicarse en múltiples contextos.
