Get ready to PRess Play on your future in the communications industry at the PRSSA 2024 Midwest District Conference hosted by DePaul University in Chicago! Following the success of last year’s PR eLevated conference, this year promises an even more dynamic and insightful experience for students eager to explore the ever-evolving world of public relations. As the communications industry continues […]
Money makes the world go round, and nowadays, there are more and more ways to be involved with it, aside from making it. Financial communications is a way for public relations students to become involved in the field, representing various companies within the field, whether it’s a bank, money management service or much more. In the third article of the […]
The University of South Carolina’s PRSSA Chapter is incredibly excited to host the 2024 Southeast District Conference: The PoweR of Sports Media. The conference takes place in person on Feb. 16-17, 2024. The city of Columbia is united through university athletics. Students and Columbia natives all share one thing: a passion for supporting the Gamecocks. Athletic events allow people across […]
Everybody knows Taylor Swift, we might even know her All Too Well. But Taylor Swift is not just a singer we all know and love – her branding evolution is a masterclass in strategic adaptation and an example of effective public relations. Why You Might Ask? Taylor Swift’s journey from a country singer to a pop music icon is a […]
Let’s talk about Dutch Bros moving its way south and how it’s winning over new customers one cup of coffee at a time. As someone who grew up in the Midwest with brands like Starbucks and Dunkin’ Donuts, I have always been fascinated by the iconic West Coast staple, Dutch Bros. Its fun, energetic branding has captivated West Coast natives. […]
Join the University of Mississippi PRSSA Chapter during the 2024 District Conference, “IMC Connect!” on March 25-27 in Oxford, Mississippi. How did you arrive at your conference theme and what can members expect to see at this conference? The idea behind IMC Connect! was born three years ago. Integrated Marketing Communication (IMC) is one of the majors that students can […]
Making mistakes is a part of life. It’s important to learn and grow from them. It can give us motivation to do better and move forward. We may get second chances in certain situations but when it comes to work we may not. Your boss may not be happy with your mistakes and choose to fire or suspend you. As […]
The PRSSA community is very unique. We have 7,000+ members and 300+ Chapters across the continent. Embracing the diverse backgrounds, stories, and experiences within our community, we embark on a journey of continual discovery and growth. The depth of what we can learn from and about each other is immeasurable. There are multiple ways to connect with the PRSSA community, […]
In an era defined by rapid technological advancements and shifting cultural landscapes, Haley Norton’s presentation at PRSSA ICON this past October shed light on the profound impact that Gen Z is having on the public relations field. As an associate director of social & PR at Nebo, Norton offered invaluable insights, asserting that that the next generation has initiated the […]
Throughout our lives, we all experience many “first-times” moments that shape our journey. Learning to walk, ride a bike and write, were many unforgettable “first-times.” PRSSA ICON 2023 is certainly one of those life-altering “first-time” moments for me. Like many of my fellow PRSSA members there, this was my first time at a nationwide Conference. It was the first time […]
