3 Reasons Why You Should Attend Chapter Development Sessions

Join PRSSA on September 22nd from 5–7:15 p.m. EDT for the 2021 Chapter Development Sessions. During these sessions, fellow Chapter leaders will speak on numerous topics and share their best practices for other Chapters to implement. In between sessions, participants will have the opportunity to network with hosting Chapter leaders as well as other participants in attendance. 

Registration for this year’s Chapter Development Sessions is FREE and we encourage all members to register for these sessions. This year, PRSSA is excited to hear from the following Chapters: 

  • Waynesburg University on Hosting Your Own PR Week. A tradition of WU PRSSA since 2010 that has advanced their members’ professional development and increased their Chapters’ presence on campus. WU PRSSA hopes to showcase the success of this tradition and how other Chapters can begin their own PR Week. 
  • Universidad de San Martín de Porres (USMP) on Organizing International Events during COVID-19. After navigating multi-day international events in virtual formats during COVID-19, USMP PRSSA will share their best strategies for event planning, techniques for membership engagement and tools for Chapters to succeed in organizing and hosting virtual events. 
  • DePaul University on “Survey Says”: Make Your PResence Known! Within the past year, DePaul University PRSSA has maintained consistent membership growth and rebranded their presence as an organization on campus. DePaul PRSSA will speak on the process of rebranding as well as how to steadily increase membership. 

Chapter Development Sessions hold immense value to all members — here’s three out of the many reasons why you should attend: 

Networking Opportunity. 

It’s no secret that there have been more than a few lost networking opportunities during the past year. However, at the Chapter Development Sessions you will have the chance to network with fellow Chapter leaders and general members from all over. Fifteen minutes are set aside between each session for casual conversations to flow and for connections amongst participants to be made. Come for the sessions, stay for the networking. 

Enhance Your Professional Development. 

Each session will cover a plethora of subjects, which will allow you to further your understanding on the public relations industry and how to advance yourself as a public relations professional. Getting a glimpse into how others are navigating the industry is a valuable way to accelerate as a pre-professional looking to dive into public relations after graduating. I’ve found that the more I learn about PR through PRSSA, the more confidence I gain as an aspiring public relations professional. Remember, there is always something new you can learn from others. 

Gain Inspiration and Ideas For Your Own Chapter. 

As Chapter leaders share their successful strategies on a variety of topics, they will also provide the tools on how to implement their practices in your own Chapter. Whether it’s a membership recruitment strategy or Canva hack, the best way for our Chapters and Society to grow is by learning from one another. 

Register for the Chapter Development Sessions today. Can’t attend for the entire event? No worries. Registrants who are unable to fully attend will be sent a recording of the sessions after the live event. 

Questions? Don’t hesitate to reach out to Vice President of Chapter Development Alyssa Gormley at gormleyalyssa@gmail.com.


Alyssa Gormley is a senior studying strategic communication at Ohio University. She currently serves as the PRSSA National Vice President of Chapter Development. Connect with her on LinkedIn. 

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