Social Media Management for Niche Audiences

Social Media Management for Niche Audiences

How do you manage social media for a niche audience with limited content, resources and support?  In April 2022, I was thrown into the world of social media management. I was named the social media coordinator for the Division I Manhattan College Jasper Dancers. Going into my third year as a team member, I was excited to be a part of sharing the talent, strength and determination […]

“Hope This Blog Finds You Well” — Informal vs. Formal Language

“Hope This Blog Finds You Well” — Informal vs. Formal Language

As the old saying goes, the pen is mightier than the sword. When it comes to writing, the possibilities are endless. A blank piece of paper is your canvas, and the pen is your paintbrush. A true work of art will powerfully emphasize your message’s meaning and impact on the target. However, when crafting a work of, it’s important to read the room before you write […]