As a new member of the Public Relations Student Society of America, I was not sure of what to expect at the 2019 National Assembly in Portland, Oregon. I understood the procedures and protocol for the actual event, however, I underestimated the level of acceptance and welcoming that this Society has for new members. The event included students from all […]
In case you have not watched the recent Netflix and Hulu documentaries or the articles and memes buzzing around social media, the Fyre Festival was a crisis of historic proportions. The “vision” of Fyre was to provide access to celebrity performers to anyone who wished to book a performer. Creator Billy McFarland was the “visionary” orchestrating the company. The concept […]
The University of Florida Chapter of PRSSA partnered with The Agency at UF and UF Ad Society to create the first Brand Bowl on Super Bowl Sunday. The purpose of the Brand Bowl was to analyze the trustworthiness of the Super Bowl advertisements. For these students, it was more than a sporting event; it was an advertising showdown. Brands compete […]
This year I had the opportunity to serve as Chapter president after having been actively involved with Temple University’s PRSSA Chapter since 2013. Over the last three years, I have grown not only as a student but as a young professional, thanks to PRSSA. I have found PRSSA to be an organization that has benefitted me in more ways than […]
Event: Get Off the Bench: Sports Public Relations Presenter(s): Beth Marshall, Senior Director of Public Relations, Atlanta Braves Nzinga Shaw, Chief Diversity and Inclusion Officer, Atlanta Hawks Rebecca Timms, Senior Manager, Communications, United Entertainment Group, a DJE Company Recap: For fans, sports often only last for a season; for active and aspiring sports public relations professionals, the season never ends. […]
With the acceleration of social media and smart phones becoming outdated so quickly, there’s a danger that the networking advice you’ve been given is old news. Whether you’re attending your first public relations event or your 100th, here are 10 crucial tips for networking successfully in 2015. Introduce yourself The most important part of networking is often lost in a […]
One of the best benefits about being a PRSSA member is attending the events; from Leadership Rally to National Conference to Regional Conferences and, of course, National Assembly. While all enhance your PRSSA membership, Assembly gives you the opportunity to have a say in the future of the Society. During my time in PRSSA I attended three National Assemblies in […]
If the mere thought of planning a holiday get-together causes weeping and gnashing of teeth, take a minute to pull yourself together, put on your favorite holiday tunes and start planning. Establish the vision and purpose. Every event, no matter how small, needs a clear vision and purpose. Is your event to thank volunteers for a job well done or […]
Event: #PlankMentor, DePaul University Presenters: Patrick Ford, Burson Marsteller; Wendi Strong, USAA; Andy Polansky, Weber Shandwick; Lynne Sallot, University of Georgia; Jose Rivera, California State University, San Bernardino Recap: Before the Plank Center for Leadership in Public Relations’ fifth annual Milestones in Mentoring celebration on Oct. 30, public relations students from across the country gathered in Chicago at DePaul University […]
Event planning can be a phenomenal way to introduce yourself to the realities of the public relations industry. With so many intricate, fast-moving parts, it takes a very organized person to execute a successful event. Sometimes it can be difficult for you to maintain the focus of a public relations practitioner in all of your efforts. If you do happen to […]
