Picture this: It is a post-pandemic world where stadium concerts are actually a thing and your best friend miraculously scored tickets to a Beyoncé concert. The lights go dark and Queen B steps onto the stage to perform one of your favorite songs: “Run the World.” You sing along with Beyoncé to this girl power anthem as she asks the […]
Many of us are probably familiar with how professional athletes and even head coaches appear in different commercials promoting brands or post on social media about their favorite products. For the longest time, you may have wondered, why can’t college athletes have this opportunity? That has all changed. The NCAA (National Collegiate Athletic Association) ruled on June 30, 2021, that college athletes in all three divisions […]
For better or worse, social media has been a source of education as people have turned to their phones to guide them through this unprecedented time. It is important to recognize that there is no harm in learning from social media as long as you research what you take in before believing it to be accurate. I can tell you […]
Hit sensation, “Crazy Rich Asians” in 2018 directed by Jon M. Chu and written by Kevin Kwan, led to a void in Hollywood that wasn’t fulfilled for many years. That void was the lack of representation in films for all cultures including Asians. While Asian actors have been in Hollywood, they haven’t been the center of those projects but rather […]
It often happens to us that for different reasons, emotional and rational, we move away from the consumption of news, whether on television, radio or social networks. Don’t you feel that sometimes the news, especially political news, intoxicates you, makes you feel bad? Possibly yes. In contexts such as those of political campaigns, fake news and more, those involved in […]
After a year and a half of Zoom University, we are finally back to face-to-face learning at the University of Florida. Let me start out by saying that I do feel safe being in a classroom. Each student does their part by wearing a mask and being vaccinated and/or getting COVID tested regularly. It feels so good to be back […]
A wise professor once told me, “Your network is your net worth” and “to be effective in publicity, consider PR to stand for personal relationships.” Any PR hopeful worth their salt knows that public relations is a relationship game. That’s why we go out of our way to join organizations like PRSSA/PRSA; we don’t just value the learning experiences; we […]
Communication is often one of the first concerns students who study abroad have. Language is such a big part of experiencing a culture that it may completely isolate an outsider. While it is true that understanding the language is a critical part of communicating, learning how to correctly pronounce parmesan or bruschetta is much easier than relearning effective mass communication […]
Your personal brand is how people know or perceive you professionally, perhaps before they even meet you. It’s what people say about you when you’re not in the room. I am a tremendous advocate for personal branding, and I believe that it is one of the first things you should begin to develop when thinking about your career. Here are […]
2020 was truly an unusual year, and the recent comeback of Crocs is remarkable. The company is known for its trendy shoes that went from popular to passé as its demographic shifted from the young to older individuals. With revolutionary rebranding, Crocs has reemerged as a fashionable brand again. Like every child growing up in the 2000s, I proudly wore […]
