The Best Public Relations Practice is to Stay Away From Public Relations

The Best Public Relations Practice is to Stay Away From Public Relations

Okay, not really. But there are a lot of missed opportunities when public relations pre-professionals and professionals ignore other disciplines.  Diversifying your worldview. Communication and PR-focused education and resources give professionals and pre-professionals the outlets and technical skills to effectively communicate and organize messages. But other disciplines can help with understanding audiences that PR professionals are trying to reach.  One […]

Inspirational Quotes from Emerging Leaders

Inspirational Quotes from Emerging Leaders

In April, I was honored to attend the PRSSA 2023 Leadership Assembly in Scottsdale, Ariz. The event hosted two official representatives from each Chapter and allowed us all to grow our individual leadership abilities.  One session I found particularly interesting was “Emerging Leaders.” It was an extremely engaging experience that provided various perspectives on leadership. Many of the skills that […]

More than a Clothing Brand: Happiness Project

More than a Clothing Brand: Happiness Project

Jake Lavin is fighting against the stigma surrounding mental health with his successful clothing brand — Happiness Project. Lavin founded the company in 2017 as a Junior in high school after one of his classmates lost his battle with mental illness. Through his heartbreak, Lavin created a brand that donates to mental health organizations, provides educational resources and fosters an environment for difficult conversations. […]

Social Media Management for Niche Audiences

Social Media Management for Niche Audiences

How do you manage social media for a niche audience with limited content, resources and support?  In April 2022, I was thrown into the world of social media management. I was named the social media coordinator for the Division I Manhattan College Jasper Dancers. Going into my third year as a team member, I was excited to be a part of sharing the talent, strength and determination […]

How Serving on the PRSSA National Committee Has Helped Me Become the Leader I Always Aspired To Be

How Serving on the PRSSA National Committee Has Helped Me Become the Leader I Always Aspired To Be

I joined PRSSA as a freshman in 2021. During that year, I had the opportunity to serve as my Chapter’s events committee coordinator. I remember attending the webinars and in-person events we planned and feeling beyond inspired by the professionals that spoke there. I admired these leaders’ kindness, proactivity and confidence. If I worked hard and followed my passions, I […]

Effective Mentorship and Becoming an Impactful Leader: Advice from Ray Day

Effective Mentorship and Becoming an Impactful Leader: Advice from Ray Day

This past April, a number of leaders from PRSSA Chapters around the country and also some international Chapters came together for the 2023 Leadership Assembly. Throughout the weekend, student leaders heard from a variety of speakers. One of the events the students attended was a leadership training session featuring Ray Day.  Day is the vice chair at Stagwell. Before coming […]