{"id":6756,"date":"2016-01-31T14:19:17","date_gmt":"2016-01-31T19:19:17","guid":{"rendered":"http:\/\/progressions.prsa.org\/?p=6756"},"modified":"2018-08-11T12:39:32","modified_gmt":"2018-08-11T16:39:32","slug":"january-monthly-reading-round-up-new-issue-of-forum-how-to-adult-twitters-next-move","status":"publish","type":"post","link":"https:\/\/progressions.prsa.org\/index.php\/2016\/01\/31\/january-monthly-reading-round-up-new-issue-of-forum-how-to-adult-twitters-next-move\/","title":{"rendered":"January Monthly Reading Round-Up \u2014 New Issue of FORUM, How to &#8220;Adult,&#8221; Twitter&#8217;s Next Move"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">New year, new articles, but the same struggle to find free time to catch up on the latest public relations content. Not to worry,the Progressions Monthly Reading Round-Up is still here to help. Below are eight interesting articles you may have missed:<\/span><\/p>\n<p><strong>1.\u00a0<a href=\"http:\/\/www.prmention.com\/blog\/the-role-and-influence-of-social-media-on-the-modern-pr-industry\/\">The Role and Influence of Social Media on the Modern PR Industry<\/a><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Author: Taral Patel<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Publication: PR Mention Blog<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This article provides a basic breakdown of the most popular social media sites and how public relations professionals can use each of them uniquely to their advantage, after presenting some striking statistics about the impact of modern social media. <\/span><\/p>\n<figure id=\"attachment_6758\" aria-describedby=\"caption-attachment-6758\" style=\"width: 300px\" class=\"wp-caption alignright\"><a href=\"http:\/\/progressions.prsa.org\/wp-content\/uploads\/2016\/01\/twitter-312464_960_720.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-6758\" src=\"http:\/\/progressions.prsa.org\/wp-content\/uploads\/2016\/01\/twitter-312464_960_720-300x244.png\" alt=\"Courtesy of Creative Commons. \" width=\"300\" height=\"244\" srcset=\"https:\/\/progressions.prsa.org\/wp-content\/uploads\/2016\/01\/twitter-312464_960_720-300x244.png 300w, https:\/\/progressions.prsa.org\/wp-content\/uploads\/2016\/01\/twitter-312464_960_720-100x81.png 100w, https:\/\/progressions.prsa.org\/wp-content\/uploads\/2016\/01\/twitter-312464_960_720-200x163.png 200w, https:\/\/progressions.prsa.org\/wp-content\/uploads\/2016\/01\/twitter-312464_960_720.png 886w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><figcaption id=\"caption-attachment-6758\" class=\"wp-caption-text\">Courtesy of Creative Commons.<\/figcaption><\/figure>\n<p><strong>2.\u00a0<a href=\"http:\/\/www.adweek.com\/prnewser\/is-the-reported-10000-character-count-going-to-kill-twitter\/120497\">Is the Reported 10,000 Character Count Going to Kill Twitter?<\/a><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Author: Shawn Paul Wood<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Publication: PR Newser<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Wood addresses the rumors of the character count change on Twitter and offers his opinions. What are your thoughts on Twitter\u2019s potential character count move?<\/span><\/p>\n<p><strong>3.\u00a0<a href=\"http:\/\/www.culpwrit.com\/2016\/01\/12\/12-steps-to-stand-out-from-the-crowd\/\">12 Steps to Stand Out From the Crowd<\/a><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Author: Ron Culp<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Publication: Culpwrit<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This article was originally published in the <\/span><a href=\"http:\/\/www.joomag.com\/magazine\/forum-winter-2016\/0443316001452526017?short\"><span style=\"font-weight: 400;\">winter 2016 issue of <\/span><i><span style=\"font-weight: 400;\">FORUM<\/span><\/i><\/a><span style=\"font-weight: 400;\">, linked and summarized in number eight of this list. This article provides students with tips to make a lasting impression and stand out among your peers, especially in career fair and internship search situations. <\/span><\/p>\n<p><strong>4.\u00a0<a href=\"http:\/\/prnewpros.prsa.org\/how-to-adult-101\/\">How to \u201cAdult\u201d 101: A Story as told by a Young PRofessional<\/a><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Author: Kiley Herndon<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Publication: The Edge<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Herndon provides seven tips for \u201cadulting\u201d as a young public relations professional, complete with humorous GIFs for every situation.<\/span><\/p>\n<p><strong>5.\u00a0<a href=\"http:\/\/www.prdaily.com\/Main\/Articles\/20030.aspx\">3 ways to screw up your pitch<\/a><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Author: Clare Lane<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Publication: Ragan\u2019s PR Daily<\/span><\/p>\n<p>Etiquette for follow-up, knowing who you are pitching to and avoiding buzzwords are a few pieces of advice Lane has for you when you pitch a reporter. Read the article to learn more about what you should and shouldn\u2019t do in media relations.<\/p>\n<p><strong>6.\u00a0<a href=\"http:\/\/prsay.prsa.org\/index.php\/2016\/01\/15\/friday-five-real-world-entering-public-relations\/\">Friday Five: Real World \u2014 Entering Public Relations<\/a><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Author: Kara Haynesworth<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Publication: PRSAY<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Haynesworth provides five comforting tips for new professionals entering the job market, including advice on networking, writing and personal confidence. <\/span><\/p>\n<p><strong>7.\u00a0<a href=\"http:\/\/www.adweek.com\/prnewser\/3-ways-to-use-experiential-marketing\/120527\">3 Ways to Use Experiential Marketing<\/a><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Author: Jay Selig<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Publication: PR Newser<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The challenge to stand out in a inundated media world continues. Guest author Jay Selig of RedPeg Marketing offers a few ways you can try experiential marketing for your clients. Think sampling and live events. <\/span><\/p>\n<p><strong><a href=\"http:\/\/progressions.prsa.org\/wp-content\/uploads\/2016\/01\/Screen-Shot-2016-01-31-at-2.14.14-PM.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-6759\" src=\"http:\/\/progressions.prsa.org\/wp-content\/uploads\/2016\/01\/Screen-Shot-2016-01-31-at-2.14.14-PM.png\" alt=\"Screen Shot 2016-01-31 at 2.14.14 PM\" width=\"360\" height=\"545\" srcset=\"https:\/\/progressions.prsa.org\/wp-content\/uploads\/2016\/01\/Screen-Shot-2016-01-31-at-2.14.14-PM.png 467w, https:\/\/progressions.prsa.org\/wp-content\/uploads\/2016\/01\/Screen-Shot-2016-01-31-at-2.14.14-PM-198x300.png 198w, https:\/\/progressions.prsa.org\/wp-content\/uploads\/2016\/01\/Screen-Shot-2016-01-31-at-2.14.14-PM-66x100.png 66w, https:\/\/progressions.prsa.org\/wp-content\/uploads\/2016\/01\/Screen-Shot-2016-01-31-at-2.14.14-PM-132x200.png 132w\" sizes=\"(max-width: 360px) 100vw, 360px\" \/><\/a>8.\u00a0<a href=\"http:\/\/www.joomag.com\/magazine\/forum-winter-2016\/0443316001452526017?short\">Winter 2016 Issue of <i>FORUM<\/i><\/a><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Author: PRSSA Publications Team at Northern Michigan University<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Publication: <\/span><i><span style=\"font-weight: 400;\">FORUM<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">This most recent issue of PRSSA\u2019s tri-annual newspaper is full of highly relevant topics. These topics include graduate school, mentorship, writing, servant leadership and digital media\u2019s influence on the upcoming election. It also contains two spreads \u2014 one recapping the PRSSA 2015 National Conference and one previewing the PRSSA 2016 Regional Conferences. Which article is your favorite?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These articles are gathered and submitted by the PRSSA National Committee and the PRSSA publications team as well as occasional contributions from members, so feel free to pass along interesting articles to Emma Finkbeiner by email at emfinky@gmail.com.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u2014<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Emma Finkbeiner is the PRSSA 2015\u20132016 publications editor in chief. She is a senior public relations major at Northern Michigan University. Connect with her on Twitter, <\/span><\/i><a href=\"https:\/\/twitter.com\/efink101\"><i><span style=\"font-weight: 400;\">@efink101<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">, or <\/span><\/i><a href=\"https:\/\/www.linkedin.com\/profile\/preview?locale=en_US&amp;trk=prof-0-sb-preview-primary-button\"><i><span style=\"font-weight: 400;\">LinkedIn<\/span><\/i><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>New year, new articles, but the same struggle to find free time to catch up on the latest public relations content. Not to worry,the Progressions Monthly Reading Round-Up is still here to help. Below are eight interesting articles you may have missed: 1.\u00a0The Role and Influence of Social Media on the Modern PR Industry Author: Taral Patel Publication: PR Mention [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":23,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[10,2896],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/posts\/6756"}],"collection":[{"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/comments?post=6756"}],"version-history":[{"count":3,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/posts\/6756\/revisions"}],"predecessor-version":[{"id":6761,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/posts\/6756\/revisions\/6761"}],"wp:attachment":[{"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/media?parent=6756"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/categories?post=6756"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/tags?post=6756"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}