{"id":1599,"date":"2011-10-14T17:19:05","date_gmt":"2011-10-14T21:19:05","guid":{"rendered":"http:\/\/blog.prssa.org\/?p=1599"},"modified":"2018-08-28T12:47:33","modified_gmt":"2018-08-28T16:47:33","slug":"chapter-best-practices-national-conference","status":"publish","type":"post","link":"https:\/\/progressions.prsa.org\/index.php\/2011\/10\/14\/chapter-best-practices-national-conference\/","title":{"rendered":"Learning From Chapter Best Practices [National Conference]"},"content":{"rendered":"<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\"><em><strong>Editor\u2019s Note: <\/strong>The PRSSA 2011 National Conference is in Orlando from October 14-18. To follow the events live, use the Twitter hashtag <a href=\"http:\/\/twitter.com\/#!\/search\/%23PRSSANC\">#PRSSANC<\/a>. All National Conference posts can be found <a href=\"http:\/\/blog.prssa.org\/index.php\/category\/national-conference\/\">here<\/a>.<br \/>\n<\/em><\/p>\n<p style=\"text-align: justify;\">To kick off the <a href=\"http:\/\/www.prssa.org\/events\/Conference\/\">PRSSA 2011 National Conference<\/a>, some of the Society&#8217;s top Chapters shared their best practices for fundraising, recruitment, event planning and more, during Chapter Development Sessions. Use this advice from presenting Chapters to improve your membership and Chapter dynamic:<\/p>\n<h5 style=\"text-align: justify;\"><strong>Programming Your Way To Be the Best Chapter in the Sea \u2014 University of Northern Iowa<\/strong><\/h5>\n<p style=\"padding-left: 30px; text-align: justify;\">\u2022 Identify possible program themes for your Chapter.<br \/>\n\u2022 Examine your already-established audiences.<br \/>\n\u2022 Utilize distant speakers via webinars and Skype.<br \/>\n\u2022 Don&#8217;t be afraid to reach out to well-known professionals to speak at your Chapter.<\/p>\n<h5 style=\"text-align: justify;\"><strong>How Your Small Chapter Can Dominate National Competitions \u2014 University of Wisconsin &#8211; Oshkosh<\/strong><\/h5>\n<p style=\"padding-left: 30px; text-align: justify;\">\u2022 Research competitions extensively by conducting literature reviews, surveys and assessing past events.<br \/>\n\u2022 Plan for the competition by brainstorming, delegating tasks and providing deadlines.<br \/>\n\u2022 After the competition, implement a post-event survey, analyze statistics and measure objectives.<\/p>\n<h5 style=\"text-align: justify;\"><strong>Once Upon at Time: Tell Your PRSSA Story \u2014 University of Nebraska Omaha<\/strong><\/h5>\n<p style=\"padding-left: 30px; text-align: justify;\">\u2022 To improve diversity, recruit members from all majors.<br \/>\n\u2022 When fundraising, ensure you have items to hand out that provide more information about your Chapter.<br \/>\n\u2022 Grow your PRSA family by arranging shadow days with PRSA members for real-world advice.<\/p>\n<h5 style=\"text-align: justify;\"><strong>Cash In On Communication: Reaching Your Fundraising Goal \u2014 Kent State University<\/strong><\/h5>\n<p style=\"padding-left: 30px; text-align: justify;\">\u2022 Reach out to your network, alumni, professors and advisers for financial support and guidance to reach fundraising goals.<br \/>\n\u2022 Instead of hosting numerous small fundraisers, plan a few larger ones that will net more financial benefit.<br \/>\n\u2022 Show your appreciation by writing a thank-you note to those who have supported you.<\/p>\n<h5 style=\"text-align: justify;\"><strong>Seeing the World, One Agency Visit at a Time \u2014\u00a0Grand Valley State University<\/strong><\/h5>\n<p style=\"padding-left: 30px; text-align: justify;\">\u2022 Plan agency visits outside of your university&#8217;s area to gain a greater network of professionals.<br \/>\n\u2022 Introduce your members to various industries such as corporate, boutique and nonprofit.<\/p>\n<h5><strong>DePaul PRSSA&#8217;s Favorite Things \u2014 DePaul University<\/strong><\/h5>\n<p style=\"padding-left: 30px; text-align: justify;\">\u2022 Talking to classes and using word-of-mouth strategies will encourage students to join your Chapter early.<br \/>\n\u2022 Work with PRSA and young professional organizations near you to maximize networking for members.<\/p>\n<h5 style=\"text-align: justify;\"><strong>Dialogue Across the Divide \u2014\u00a0 Elon University <\/strong><\/h5>\n<p style=\"padding-left: 30px; text-align: justify;\">\u2022 Use social media strategically to reach out to members.<br \/>\n\u2022 Engage your members with hands on experience by delegating work.<br \/>\n\u2022 Build meaningful relationships between executive board and general members.<\/p>\n<h5 style=\"text-align: justify;\"><strong>Changing Perceptions: How to Rebrand Your Chapter \u2014 University of Delaware<\/strong><\/h5>\n<p style=\"padding-left: 30px; text-align: justify;\">\u2022 It&#8217;s important to measure the perceptions of each key audience.<br \/>\n\u2022 Communication must be interactive and engaging.<br \/>\n\u2022 Constantly evaluate your Chapter&#8217;s performance.<\/p>\n<p style=\"text-align: justify;\">Thanks to these great Chapters for sharing their tips and advice to the attendees at the PRSSA National Conference!<\/p>\n<p style=\"text-align: justify;\">What are some of your Chapter&#8217;s best practices? In what areas does your Chapter succeed and how?<\/p>\n<p style=\"text-align: justify;\"><em>This is a guest post by <a href=\"http:\/\/www.linkedin.com\/in\/marisastrupp\">Marisa Strupp<\/a>, Purdue University Chapter vice president of communication. You can follow her on Twitter <a href=\"http:\/\/twitter.com\/#!\/risastrupp\">@risastrupp<\/a>.<\/em><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Editor\u2019s Note: The PRSSA 2011 National Conference is in Orlando from October 14-18. To follow the events live, use the Twitter hashtag #PRSSANC. All National Conference posts can be found here. To kick off the PRSSA 2011 National Conference, some of the Society&#8217;s top Chapters shared their best practices for fundraising, recruitment, event planning and more, during Chapter Development Sessions. 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