{"id":11781,"date":"2022-01-05T16:00:00","date_gmt":"2022-01-05T21:00:00","guid":{"rendered":"https:\/\/progressions.prsa.org\/?p=11781"},"modified":"2022-01-05T09:54:31","modified_gmt":"2022-01-05T14:54:31","slug":"ignorance-is-not-bliss-in-public-relations","status":"publish","type":"post","link":"https:\/\/progressions.prsa.org\/index.php\/2022\/01\/05\/ignorance-is-not-bliss-in-public-relations\/","title":{"rendered":"Ignorance is NOT Bliss in Public Relations"},"content":{"rendered":"\n
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\u201cShe was such an impressive student,\u201d says Alexis Hooley. Very impressive, that is, until she entered the workforce and \u201cforged famous signatures for a PR campaign.\u201d Surely, she had known better. <\/p>\n\n\n\n

Hooley is a public relations practitioner, attorney and graduate from Brigham Young University. Hooley is engrossed in legal practice and PR instruction as adjunct faculty at BYU. Hooley\u2019s experience with that former student shifted her teaching focus. <\/p>\n\n\n\n

Hooley is a hero; she now uses her legal background to save her students. She offers valuable advice on how to avoid legal pitfalls in public relations. As public relations students are entering the workforce, look no further for guidance. A little preparation now could help save your future career. Let Hooley save you, too. <\/p>\n\n\n\n

Knowledge: The Armor Against Legal Pitfalls.<\/strong><\/p>\n\n\n\n

\u201cBecome familiar with the code of ethics of PRSA,\u201d Hooley says. Writers of the PRSA Code of Ethics clearly explain the mission. \u201cThis document is designed to anticipate and accommodate, by precedent, ethical challenges that may arise.\u201d Becoming familiar with this code provides protection. <\/p>\n\n\n\n

Additionally, Hooley encourages students to familiarize themselves with the First Amendment. Public relations work deals with speech and expression. As the foundation of which all media laws are built, knowledge of the First Amendment will help you avoid small legal pitfalls. After all, knowledge is power. <\/p>\n\n\n\n

Accountability: The Mark of a Respected Soldier.<\/strong><\/p>\n\n\n\n

Hooley firmly emphasizes that \u201cwhat we do has a big ripple effect.\u201d As human beings, we are all born with a sense of right and wrong. \u201cWhen we feel like something isn\u2019t right, we should know enough to push the pause button and ask for help,\u201d says Hooley. <\/p>\n\n\n\n

Rather than forging signatures to get her job done, Hooley\u2019s former student should have taken ownership for her shortcomings. Perhaps then she would still be employed. Don\u2019t make rash decisions to cover your mistakes. True soldiers are humble. <\/p>\n\n\n\n

Networking: Don\u2019t Fight Your Battles Alone.<\/strong><\/p>\n\n\n\n

\u201cIt is never shameful to ask for help,\u201d says Hooley. She strongly encourages her students to build their professional networks and mentor relationships. Have people not only for professional connections, but also for ethical advice. You will run into legal and ethical challenges; when you do, have a lifeline. <\/p>\n\n\n\n

Return With Honor.<\/strong><\/p>\n\n\n\n

Don\u2019t be that once \u201cimpressive student.\u201d Following Hooley\u2019s heroic advice will do your professors and mentors proud. In such a case, ignorance is not bliss. <\/p>\n\n\n\n

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Abby Arnett is a student at Brigham Young University studying public relations. Post-graduation in December 2022, Abby plans to take the LSAT and apply to law schools across the country.<\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

\u201cShe was such an impressive student,\u201d says Alexis Hooley. Very impressive, that is, until she entered the workforce and \u201cforged famous signatures for a PR campaign.\u201d Surely, she had known better.  Hooley is a public relations practitioner, attorney and graduate from Brigham Young University. Hooley is engrossed in legal practice and PR instruction as adjunct faculty at BYU. Hooley\u2019s experience […]<\/p>\n","protected":false},"author":30,"featured_media":11786,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[3512,2892],"tags":[76,104,3312,2217,422],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t