{"id":10294,"date":"2019-12-04T20:33:38","date_gmt":"2019-12-05T01:33:38","guid":{"rendered":"http:\/\/progressions.prsa.org\/?p=10294"},"modified":"2019-12-04T20:37:18","modified_gmt":"2019-12-05T01:37:18","slug":"scripps-prssa-outstanding-website","status":"publish","type":"post","link":"https:\/\/progressions.prsa.org\/index.php\/2019\/12\/04\/scripps-prssa-outstanding-website\/","title":{"rendered":"Behind the Scenes: Scripps PRSSA\u2019s Outstanding Chapter Website of 2019"},"content":{"rendered":"
\"\"<\/a>
Members of Scripps PRSSA pose with the 2019 Outstanding Chapter Award plaque.<\/figcaption><\/figure>\n

Ohio University\u2019s Hugh M. Culbertson PRSSA Chapter received the Dr. F.H. Teahan Award<\/a> for Outstanding Chapter Website at the PRSSA 2019 International Conference. Scripps PRSSA\u2019s Chapter website displayed creativity, function, content and an overall aesthetically pleasing design. However, the journey of Scripps PRSSA\u2019s website began a few years ago, with the progression being in the hands of multiple people. Without each of these people\u2019s contributions, Scripps PRSSA\u2019s website would not be as Outstanding<\/em> as it is today.<\/p>\n

Before 2017, Scripps PRSSA\u2019s website hadn\u2019t been updated since 2012. Brigitte Meisse, 2017\u20132018 vice president of public relations, saw this as a heavy problem. Once being elected, Brigitte made revamping the entire website her overall goal. She had visions in creating a user-friendly platform that appealed to both alumni and current students. Brigitte\u2019s improvements included reorganizing and redesigning each tab, removing clutter, creating pathways for navigation and increasing blog content. Even more, Brigitte learned HTML coding, in order for the site to meet current SEO trends and appear as a top search on Google. Going into her senior year, Brigitte served as Chapter president, attended the PRSSA 2018 National Conference in Austin, Texas, and, alongside several other Chapter members, represented Scripps PRSSA in winning 2018\u2019s Outstanding Chapter Award. After winning, Brigitte emphasized to the executive board that \u201cwinning Outstanding Chapter isn\u2019t an end goal, but instead should propel us forward into future organization improvements.\u201d She believed that Cade Fleming, 2018\u20132019 vice president of public relations, took her advice to heart and gave the website his all.<\/p>\n

Cade Fleming, 2018\u20132019 vice president of public relations, began by assisting in the launch of the Chapter\u2019s redesigned logo. Cade\u2019s leading aspiration had been to introduce more multimedia content onto the site, which he overwhelmingly succeeded. Some of his accomplishments include producing \u201cInternship Video Diaries,\u201d the website\u2019s first ever video content, and initiation of the \u201cStar Member\u201d award page. Going above and beyond, Cade furthered the website by partnering with Dr. Robert Stewart, director of the E.W. Scripps School of Journalism, in creating an official Chapter Archive spanning 50 years of history in honor of Scripps PRSSA\u2019s 50th Anniversary. Reminiscing on the website\u2019s successes, Cade hopes to \u201csee the archive expand so that current Chapter stories are saved as we enter our second 50 years.\u201d<\/p>\n

Sydney Davis, current vice president of public relations, has closely been following in Cade\u2019s footsteps. She aims to shift the site\u2019s word-heavy content to be more visually appealing, while maintaining the Chapter\u2019s brand. Sydney also spends a few hours each week updating the site\u2019s meeting, blog and seasonal content. Representing the Chapter in its nomination at the 2019 International Conference, Sydney felt honored and humbled that her contributions so far, along with Cade and Brigitte\u2019s overall efforts, had been recognized nationally. Winning Outstanding Chapter Website isn\u2019t a final destination for scripps.prssa.org<\/a>, but rather just the beginning.<\/p>\n

Looking to develop your Chapter\u2019s website?<\/em> Scripps PRSSA is here to help! We\u2019re more than happy to chat about website creation, so feel free to reach out and be sure to check out our website<\/a>.<\/p>\n

\n

\"\"<\/a>Alyssa Gormley is currently a sophomore at the E.W. Scripps School of Ohio University, studying journalism, strategic communication track. Her passions lie in digital media and marketing, seen through her efforts in Scripps PRSSA and 1804 Communication (a Nationally Affiliated Student-run Firm). Connect with Alyssa on\u00a0LinkedIn<\/a> and Twitter<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"

Ohio University\u2019s Hugh M. Culbertson PRSSA Chapter received the Dr. F.H. Teahan Award for Outstanding Chapter Website at the PRSSA 2019 International Conference. Scripps PRSSA\u2019s Chapter website displayed creativity, function, content and an overall aesthetically pleasing design. However, the journey of Scripps PRSSA\u2019s website began a few years ago, with the progression being in the hands of multiple people. Without […]<\/p>\n","protected":false},"author":28,"featured_media":10295,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[6],"tags":[47,877,2220,3115,2805,1295,1294,1818],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/posts\/10294"}],"collection":[{"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/comments?post=10294"}],"version-history":[{"count":4,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/posts\/10294\/revisions"}],"predecessor-version":[{"id":10300,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/posts\/10294\/revisions\/10300"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/media\/10295"}],"wp:attachment":[{"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/media?parent=10294"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/categories?post=10294"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/progressions.prsa.org\/index.php\/wp-json\/wp\/v2\/tags?post=10294"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}