December Monthly Reading Round-Up: Miss Universe Mishap, New Trends for a New Year, AP Style Changes

It’s time to cheers to the new year: 2016. But before you do, catch up on some reading with the Progressions Monthly Reading Round-Up. Below are eight interesting articles you may have missed: 1. Oh no! Steve Harvey crowns wrong woman Miss Universe Author: Carly Mallenbaum Publication: USA Today We couldn’t do a final reading round-up of 2015 without mentioning this […]

November Monthly Reading Round-Up: Thank Your Mentors, Diversity and Inclusion, Identify Weaknesses in Your Writing

With November wrapped up and the holiday season begun, it’s especially hard to stay current on industry news. But the Progressions Monthly Reading Round-Up is here to help. Below are eight interesting articles you may have missed: 1. Survey: More execs want PR pros handling their brand’s social media Author: Clare Lane Publication: Ragan Staffing firm The Creative Group released a […]

October Monthly Reading Round-Up: The Future of PR, Emotions and Advertising, PRSSA 2015 National Conference

October is over and November is upon us. This means a few things: the PRSSA 2015 National Conference is almost here, we’re over the hump of the fall semester and a whole month of relevant articles has passed. But the Progressions Monthly Reading Round-Up is here to help. Below are eight interesting articles you may have missed: 1. RIP press releases, […]

September Monthly Reading Round-Up — PR Lessons from Drake and Chipotle, Every Day Ethics, An Epic List of Useless Words

September flew by in a blur and we’re venturing deeper into the fall semester. October is near but never fear, the Progressions Monthly Reading Round-Up is here. Below are eight interesting articles you may have missed: 1. 3 PR Lessons From The Brand Attack On Chipotle Author: Jonathan Salem Baskin Publication: Forbes What do you do when a non-profit group with […]

August Monthly Reading Round-Up — Cecil the Lion, Journalists Twitter Shame PR Pros, Subway Crisis

Back to school season is upon us, which means even less time to keep up with industry reading. Never fear, the Progressions Monthly Reading Round-Up is here. Another month has passed and here are the top eight articles you may have missed: 1. The GOP Debate Generated 1,273% More Tweets Than Jon Stewart’s Sendoff               […]

July Monthly Reading Round-Up — Burson-Marsteller Prepares for Cuba Market Entry, Lindsey Graham Shows You How to Destroy Your Phone, Millennials <3 Diversity

When did July end and August begin? Another month has passed and here are the top eight articles you may have missed: 1. Burson-Marsteller Launches Cuba Specialty Group Author: Tonya Garcia Publication: PR Newser After President Obama began opening up communication with Cuba, Burson Marsteller jumped at the opportunity to begin a Cuba Specialty group to “[provide] clients with strategic counsel […]

Hashtag-ing All the Way to the White House: A Look at the 2016 Presidential Race on Social Media

The 2016 presidential candidates have been in the news these past few months, with a lot of politics being discussed over social media. Social media has risen to be one of the best tactics for campaigns and can be especially beneficial for politicians. Whether on Twitter, Facebook or Instagram, politicians are trying their best to enter the hearts and minds […]

June Monthly Reading Round-Up — Caitlyn Jenner’s PR Strategy, Inspiration From Dad, Climate Change Crusaders

Another month has flown by and so have plenty of articles related to our ever growing and changing field of public relations. Even in the summer months we are often busy and bombarded by enough news to remember to check top sites and blogs for specific industry news. This marks the beginning of a new Progressions series — the monthly […]

Attempted CNBC Bribe Reveals Honesty’s Importance in Public Relations

Recently, CNBC revealed a public relations agent’s disturbing attempt to bribe a CNBC employee. The pitch went something like this: I would be asking you to include our clients in stories you’re working on (assuming there’s a natural fit), or pitch your editors on new stories that include discussion of our clients. We’re not looking for you to promote or […]

Women CEOs Will Continue Breaking Through Glass Ceiling

Recently, an intriguing article was written about the future of women as CEOs. ChiefExecutive.net’s Dale Buss published a strikingly optimistic piece, citing statistics that claimed women in the C-suite would be more prevalent in the coming years. While reading a piece that answered questions instead of asking them was enjoyable, I noticed a disconcerting theme about the alleged shattered glass […]